Jeff Sieh
speaker
6,143 appearances
18 recordings
1 series
first heard Mar 2026
last heard 14 Aug
Jeff Sieh’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsRecordings per month over the last 12 months — 18 in all, peaking in Jul 2026 with 4.
Appearances
And it's really, really cool.
I'd love for you guys to go kick the tires on it and let me know if there's any issues, but we've been using it for the past couple of weeks and people have really, really liked it.
So jeffc.com forward slash cheat sheet,
to go check that out.
But this is the thing that I think is so brilliant.
I've seen a lot of people kind of, you know, do Kickstarter or something like that for their book, but you invited companies that you already trusted to partner on the book and they supported it with flat sponsorship fees.
It's not affiliate commissions and you disclosed all of it because...
You know, ex-lawyer kind of a thing.
It was very well done.
I saw that throughout the book.
But how did you structure that?
I mean, how did you pitch it?
And how do you protect the reader's trust in a deal like that?
And for those of you who haven't read the book, I was lucky enough to get an advanced copy, is that she did a very, very – you never felt like it was –
like a sponsorship deal or like, hey, you know, it was very organic inside of her telling the story of why she used this particular thing.
And then even some friends who we've had on the show before, Stephen Khabibi, who is at Momentum, he's been on the show.
You mentioned him and his services.
So very organic.
But I just I want to know how this came about, because I think it's a model that a lot of people don't think about, but could be something that they could use.
Did you just when you're making these deals, because I know there's a lot of people we've had Justin Moore from who wrote Sponsor Magnet and a lot of the brand deals things.
Showing 441–460 of 6,143 · page 23 of 308
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