Jefferson Fisher

That's pretty incredible.

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Let's keep going.

Yeah.

Yeah, but it's about as close as it can get to what it really is.

Yeah, that too.

But I mean, how cool is that?

You just get to kind of live in that creativity.

So I want to make sure that I don't...

you don't leave without me asking some of these, is, I know I could text you, but this is too good, of when you're thinking, you know, the hot dog moment, and all the other stuff in your book, I love the one with the sled, of like all these others.

is what made the difference is you led and empowered your team, by example, to listen.

None of that happens without having the specific and right ear for it.

Yeah.

Because you're not listening...

to the conversation, you're listening to the need that is almost unspoken.