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Jeremy Haynes

๐Ÿ‘ค Speaker
213 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
772: How Grant Cardone, Others Spend $25k To Get 100m Person Social Media Blasts

You would market to these three people completely differently in and out of its own.

SaaS Interviews with CEOs, Startups, Founders
772: How Grant Cardone, Others Spend $25k To Get 100m Person Social Media Blasts

However, most marketers, keep in mind I had 160 different SKUs, don't take the time to identify how they can contextually create an advertising model for somebody based on what they're actually interested in from content that they've watched

SaaS Interviews with CEOs, Startups, Founders
772: How Grant Cardone, Others Spend $25k To Get 100m Person Social Media Blasts

And most marketers don't take the time to then slam people on the internet on Facebook, Twitter, LinkedIn, YouTube, Instagram, Snapchat, every single advertising channel that you can get in front of somebody on with a contextual message based on what they showed interest in is the omnipresent advertising model.

SaaS Interviews with CEOs, Startups, Founders
772: How Grant Cardone, Others Spend $25k To Get 100m Person Social Media Blasts

It means you're surrounding somebody on all digital friends with a message that you specifically want them to see based on interest that they've shown through behaviors or watching content to then tell them to go take the action that they did not take.

SaaS Interviews with CEOs, Startups, Founders
772: How Grant Cardone, Others Spend $25k To Get 100m Person Social Media Blasts

So I created an enormous retargeting model that expanded across all.

SaaS Interviews with CEOs, Startups, Founders
772: How Grant Cardone, Others Spend $25k To Get 100m Person Social Media Blasts

Perfect.

SaaS Interviews with CEOs, Startups, Founders
772: How Grant Cardone, Others Spend $25k To Get 100m Person Social Media Blasts

Okay.

SaaS Interviews with CEOs, Startups, Founders
772: How Grant Cardone, Others Spend $25k To Get 100m Person Social Media Blasts

So let's say, you know, for example, cause we wouldn't just have one lead form.

SaaS Interviews with CEOs, Startups, Founders
772: How Grant Cardone, Others Spend $25k To Get 100m Person Social Media Blasts

We might have 10 lead forms at one time that are all related to the 10 X category.

SaaS Interviews with CEOs, Startups, Founders
772: How Grant Cardone, Others Spend $25k To Get 100m Person Social Media Blasts

They might be hosted on ClickBalls.

SaaS Interviews with CEOs, Startups, Founders
772: How Grant Cardone, Others Spend $25k To Get 100m Person Social Media Blasts

They might be hosted on WordPress.

SaaS Interviews with CEOs, Startups, Founders
772: How Grant Cardone, Others Spend $25k To Get 100m Person Social Media Blasts

They might be hosted inside of lead pages.

SaaS Interviews with CEOs, Startups, Founders
772: How Grant Cardone, Others Spend $25k To Get 100m Person Social Media Blasts

Forward slash, whatever we make the URL.

SaaS Interviews with CEOs, Startups, Founders
772: How Grant Cardone, Others Spend $25k To Get 100m Person Social Media Blasts

Now, the way that we get traffic to these lead pages, we'd either do...

SaaS Interviews with CEOs, Startups, Founders
772: How Grant Cardone, Others Spend $25k To Get 100m Person Social Media Blasts

things email marketing we would do ads on our own network because we owned grant cardone tv.com which we could advertise on grant cardone.com we put the little side ads instead of google display ads drive traffic to all these different lead offers and we'd also just run flat out ads to our entire database at one time of between 150,000 and 453,000 depending on the time i was there to go and take action on these different leads so let's say let's just simplify let's say they're all hosting click funnels because they all end up going to the same place which is infused

SaaS Interviews with CEOs, Startups, Founders
772: How Grant Cardone, Others Spend $25k To Get 100m Person Social Media Blasts

If you're familiar with Infusionsoft, the way that it works is a web form is filled out, at which point you immediately initiate marketing automation and you tell Infusionsoft what you want to have happen.

SaaS Interviews with CEOs, Startups, Founders
772: How Grant Cardone, Others Spend $25k To Get 100m Person Social Media Blasts

So there's this tool called PlusThis.

SaaS Interviews with CEOs, Startups, Founders
772: How Grant Cardone, Others Spend $25k To Get 100m Person Social Media Blasts

So PlusThis.com is an Infusionsoft extension created by Infusionsoft developers for everything Infusionsoft doesn't do.

SaaS Interviews with CEOs, Startups, Founders
772: How Grant Cardone, Others Spend $25k To Get 100m Person Social Media Blasts

So with Plus This, you can connect Facebook to it and you can connect an Infusionsoft account and it generates this thing called an HTTP post.

SaaS Interviews with CEOs, Startups, Founders
772: How Grant Cardone, Others Spend $25k To Get 100m Person Social Media Blasts

So check this out.