Jeremy Parker

We're very ahead of the curve.

So in 2017, we saw a shift of work-from-home culture.

people trying to engage with remote employees and teams and best customers.

So we built an automated distribution platform so customers can buy swag.

We'll hold an inventory and do individual distributions to remote addresses.

This was pre the pandemic.

Pandemic hits, it becomes like a need to have, frankly, everyone's remote, everyone's disconnected.

So we had that kind of source to allow people to keep connectivity happening within the company.

Sometimes.

So sometimes people buy swag and we ship it directly from our suppliers to their office or their home address.

Sometimes we hold an inventory and we do individual distributions.

We have a 3PL that we work with.

They charge us storage fees and we pass those costs to our customers.

So we make it easy for them to do it.

And we're not looking to make that a profit center.

That's more of just a way that we can allow people to consolidate swag, bundle things up together and do that individual distribution.

Yeah, exactly.

50-50 at the start.

I was very front of the house, everything to do with the branding user experience.

And my partner was very accounting-based focused.