Jesse Pujji

This is like, if I was Oprah, this is Jesse's product of the year. Have you seen this Air Moto thing? So... Okay, so once you have kids and you're a dad, one of the random jobs you get assigned, of many, there's many, many jobs, like suitcase carrier and whatever, you just, you are the inflating guy. You inflate shit, okay? You inflate tires. on bikes, you inflate car tires.

This is like, if I was Oprah, this is Jesse's product of the year. Have you seen this Air Moto thing? So... Okay, so once you have kids and you're a dad, one of the random jobs you get assigned, of many, there's many, many jobs, like suitcase carrier and whatever, you just, you are the inflating guy. You inflate shit, okay? You inflate tires. on bikes, you inflate car tires.

If something goes wrong with your car, you inflate pool toys. Um, just, just nothing you don't inflate. Your responsibility is to inflate. It's just, it's the law of dads. Right. And so I get this ad on, on Tik TOK. And it's like, it's like, you know, it kind of is making fun of this. Like, you know, do you get annoyed by this? You have to do it. And then it agitates the shit out of you.

If something goes wrong with your car, you inflate pool toys. Um, just, just nothing you don't inflate. Your responsibility is to inflate. It's just, it's the law of dads. Right. And so I get this ad on, on Tik TOK. And it's like, it's like, you know, it kind of is making fun of this. Like, you know, do you get annoyed by this? You have to do it. And then it agitates the shit out of you.

If something goes wrong with your car, you inflate pool toys. Um, just, just nothing you don't inflate. Your responsibility is to inflate. It's just, it's the law of dads. Right. And so I get this ad on, on Tik TOK. And it's like, it's like, you know, it kind of is making fun of this. Like, you know, do you get annoyed by this? You have to do it. And then it agitates the shit out of you.

It's like shows the guy at the gas station looking for quarters, trying to fill his wife's tires and he's pissed off. Then he comes home and his kid's like, can you fill the bike tire for me? And the bike tire keeps deflating and it's like, it's annoying and he's sweating. And it was like, I was like, yes, yes, that's me.

It's like shows the guy at the gas station looking for quarters, trying to fill his wife's tires and he's pissed off. Then he comes home and his kid's like, can you fill the bike tire for me? And the bike tire keeps deflating and it's like, it's annoying and he's sweating. And it was like, I was like, yes, yes, that's me.

It's like shows the guy at the gas station looking for quarters, trying to fill his wife's tires and he's pissed off. Then he comes home and his kid's like, can you fill the bike tire for me? And the bike tire keeps deflating and it's like, it's annoying and he's sweating. And it was like, I was like, yes, yes, that's me.

Like, you know, it's such a random thing too, because I would never consider myself. And I was like, man, these guys, like I was just so agitated. And then they're like, it's a mini compressor. So it's like this tiny little compressor, right? It connects, it's really smart. It's automated. You can press a button, plug it in, and it just goes until it needs to turn itself off.

Like, you know, it's such a random thing too, because I would never consider myself. And I was like, man, these guys, like I was just so agitated. And then they're like, it's a mini compressor. So it's like this tiny little compressor, right? It connects, it's really smart. It's automated. You can press a button, plug it in, and it just goes until it needs to turn itself off.

Like, you know, it's such a random thing too, because I would never consider myself. And I was like, man, these guys, like I was just so agitated. And then they're like, it's a mini compressor. So it's like this tiny little compressor, right? It connects, it's really smart. It's automated. You can press a button, plug it in, and it just goes until it needs to turn itself off.

It can just set to whatever PSI you need to. Right. And I kid you not, I like bought one and it blew my mind. Like I handle all the things, even taught my son now how to do it. He's a little older. Like, you know, it's like just a total game changer. Like it literally, we like joke about it. And then I was like, I just bought 10 of them. And every man I know, I just give them like, here you go.

It can just set to whatever PSI you need to. Right. And I kid you not, I like bought one and it blew my mind. Like I handle all the things, even taught my son now how to do it. He's a little older. Like, you know, it's like just a total game changer. Like it literally, we like joke about it. And then I was like, I just bought 10 of them. And every man I know, I just give them like, here you go.

It can just set to whatever PSI you need to. Right. And I kid you not, I like bought one and it blew my mind. Like I handle all the things, even taught my son now how to do it. He's a little older. Like, you know, it's like just a total game changer. Like it literally, we like joke about it. And then I was like, I just bought 10 of them. And every man I know, I just give them like, here you go.

Here's an air moto, dude. And so for the second, the last part is kind of extreme, but like the example of great creative was knowing your customer really well, presenting the problem, like connecting and then really agitating it.

Here's an air moto, dude. And so for the second, the last part is kind of extreme, but like the example of great creative was knowing your customer really well, presenting the problem, like connecting and then really agitating it.

Here's an air moto, dude. And so for the second, the last part is kind of extreme, but like the example of great creative was knowing your customer really well, presenting the problem, like connecting and then really agitating it.

Um, and again, they just did a wonderful job of like, and every single agitation was felt very real for me being at the gas station, trying to find quarters to fill my, my wife's car, my, you know, my kids incessantly asking me to, and that's just, that's a, that's a perfect example. That's the case study.

Um, and again, they just did a wonderful job of like, and every single agitation was felt very real for me being at the gas station, trying to find quarters to fill my, my wife's car, my, you know, my kids incessantly asking me to, and that's just, that's a, that's a perfect example. That's the case study.

Um, and again, they just did a wonderful job of like, and every single agitation was felt very real for me being at the gas station, trying to find quarters to fill my, my wife's car, my, you know, my kids incessantly asking me to, and that's just, that's a, that's a perfect example. That's the case study.