Joe Hyrkin

you have optionality.

So if you are going to raise funds, you have the capability to do that because your business is strong and growing.

The same perspective on any kind of exit or strategic opportunity.

The real focus that I have for the team and for our customers is to make sure that we are focused on creating products that have an impact on the way in which our publishers are building and growing their business.

our business revolves around

global creators, over 3 million of them have used us.

It revolves around them continuing to find benefit in what we're making available and finding value in it.

And if we're doing that and we're doing our jobs, the other things take care of themselves.

I think you cannot build a company or do specific things with that kind of targeted outcome because there's so many

There's so many moving pieces and there's so many... Joe, how big is the team?

Yeah, we've got about 60 people between Palo Alto, Copenhagen, and Berlin.

Okay, got it.

So we really look at ourselves as a global company.

The largest number of people are in Copenhagen.

I'm based in Palo Alto, though I spend a lot of time on airplanes as well.

Hey, exactly.

So, uh,

We hardly spend anything on marketing.

We literally spend in the $10,000 to $15,000 a month range for marketing.

We're growing nicely, and I would say the bulk of our growth is coming because publishers are finding us through searching.