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Joe Koufman

๐Ÿ‘ค Speaker
160 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
665: Blessed or Gutsy? CEO Turns Down $400k Salary to Launch Own Agency

There's a guy named Greg Crabtree who's written a book on labor efficiency ratio.

SaaS Interviews with CEOs, Startups, Founders
665: Blessed or Gutsy? CEO Turns Down $400k Salary to Launch Own Agency

He's an accounting guy.

SaaS Interviews with CEOs, Startups, Founders
665: Blessed or Gutsy? CEO Turns Down $400k Salary to Launch Own Agency

What was his name?

SaaS Interviews with CEOs, Startups, Founders
665: Blessed or Gutsy? CEO Turns Down $400k Salary to Launch Own Agency

And he says that Greg Crabtree and the book is about he's coined this phrase labor efficiency ratio.

SaaS Interviews with CEOs, Startups, Founders
665: Blessed or Gutsy? CEO Turns Down $400k Salary to Launch Own Agency

And it's the idea that you should be hovering between two point five and three point five.

SaaS Interviews with CEOs, Startups, Founders
665: Blessed or Gutsy? CEO Turns Down $400k Salary to Launch Own Agency

So that for every dollar you spend on payroll, you should be bringing in between two and a half and three and a half dollars in terms of revenue.

SaaS Interviews with CEOs, Startups, Founders
665: Blessed or Gutsy? CEO Turns Down $400k Salary to Launch Own Agency

And one of the things that he says is that as a CEO of a company, if you're not pulling out the salary that you would be making as a hired for gun CEO somewhere else, then your business isn't profitable.

SaaS Interviews with CEOs, Startups, Founders
665: Blessed or Gutsy? CEO Turns Down $400k Salary to Launch Own Agency

Well, you know, absolutely.

SaaS Interviews with CEOs, Startups, Founders
665: Blessed or Gutsy? CEO Turns Down $400k Salary to Launch Own Agency

We watch that ratio and it's a valuable ratio as you grow to know when to hire the next person, right?

SaaS Interviews with CEOs, Startups, Founders
665: Blessed or Gutsy? CEO Turns Down $400k Salary to Launch Own Agency

Because you want to keep your ratio in balance.

SaaS Interviews with CEOs, Startups, Founders
665: Blessed or Gutsy? CEO Turns Down $400k Salary to Launch Own Agency

And it tells you either if you're running too hot with a high ratio, then it means that you're burning your people.

SaaS Interviews with CEOs, Startups, Founders
665: Blessed or Gutsy? CEO Turns Down $400k Salary to Launch Own Agency

And if you're running too low, then your profitability is really suffering and you've got too many people.

SaaS Interviews with CEOs, Startups, Founders
665: Blessed or Gutsy? CEO Turns Down $400k Salary to Launch Own Agency

So it's been a helpful tool.

SaaS Interviews with CEOs, Startups, Founders
665: Blessed or Gutsy? CEO Turns Down $400k Salary to Launch Own Agency

Like 40%.

SaaS Interviews with CEOs, Startups, Founders
665: Blessed or Gutsy? CEO Turns Down $400k Salary to Launch Own Agency

Um,

SaaS Interviews with CEOs, Startups, Founders
665: Blessed or Gutsy? CEO Turns Down $400k Salary to Launch Own Agency

Well, yeah, I'm going to probably reinvest most of the money into the business because there are two types of entrepreneurs in the world, those that want a family business and those that want a growth opportunity.

SaaS Interviews with CEOs, Startups, Founders
665: Blessed or Gutsy? CEO Turns Down $400k Salary to Launch Own Agency

And this is a growth opportunity for me.

SaaS Interviews with CEOs, Startups, Founders
665: Blessed or Gutsy? CEO Turns Down $400k Salary to Launch Own Agency

I'm not a family business guy.

SaaS Interviews with CEOs, Startups, Founders
665: Blessed or Gutsy? CEO Turns Down $400k Salary to Launch Own Agency

Yeah, I think five years and then sell.

SaaS Interviews with CEOs, Startups, Founders
665: Blessed or Gutsy? CEO Turns Down $400k Salary to Launch Own Agency

Yeah, and it's funny because we've had some interesting offers along the way.