Joe Lynam

You're more than welcome.

I understand it's your first radio show, so welcome.

A time of first.

Now, we'll talk about your broadband offering, which is eye-catching in a moment.

But first, you led the team that bought out Imagine last December.

What attracted you to the company, Niall?

Okay.

And you took it literally?

And are you going after the 85% or are you going after the 15%?

So this offer, which grabbed my attention, I have to say, to freeze prices until 2030, that sounds like the move of a challenger brand, right?

That wouldn't be an issue for you.

Are you looking for regulatory change?

Would you like to see greater clarity?

You have about 35,000 customers.

Is that correct?

And you're looking to double that number over what period?

Okay.

So the first thing you did when you took over is you let 50 people go.

If you're looking to double your business, why are you letting people go in a full jobs market?

And one question that keeps jumping into my head, and I have to ask, when you went looking for somebody who would back your bid for Imagine back in October, how did you end up in Armenia?