Joe Reed
Appearances
The Game with Alex Hormozi
The Fastest Way to Grow Is Simpler Than You Think | Ep 887
Yes. And then Facebook and Instagram. Did you hire an agency? We did.
The Game with Alex Hormozi
The Fastest Way to Grow Is Simpler Than You Think | Ep 887
Uh, got a lot of people at the top of the funnel and we did not close.
The Game with Alex Hormozi
The Fastest Way to Grow Is Simpler Than You Think | Ep 887
So we know what our issue was at that time.
The Game with Alex Hormozi
The Fastest Way to Grow Is Simpler Than You Think | Ep 887
I think follow-up as much as anything. Yeah. Because most people in our town kind of knows our, they know our brand. Yeah. So, or they know who I am. Sure. So, so yeah, I think it's close as much as anything.
The Game with Alex Hormozi
The Fastest Way to Grow Is Simpler Than You Think | Ep 887
people. Okay. Getting the right people. Okay. You know, a lot of answers, a lot of questions have been answered since being here.
The Game with Alex Hormozi
The Fastest Way to Grow Is Simpler Than You Think | Ep 887
Exactly. Yeah. So it really is, I think the people and the script and the, and, and the execution of those things.
The Game with Alex Hormozi
The Fastest Way to Grow Is Simpler Than You Think | Ep 887
As far as just direct.
The Game with Alex Hormozi
The Fastest Way to Grow Is Simpler Than You Think | Ep 887
the Genesis difference was, was a big part because we're, we're more of a difference in we're more of a functional type medicine. And, you know, I hate to use functional holistic and all those things. It kind of sounds. Yeah. Yeah. So I'm more of a real old path. So I'm realistic.
The Game with Alex Hormozi
The Fastest Way to Grow Is Simpler Than You Think | Ep 887
Hey, my name is Joe Reed. I own Genesis Family Healthcare. I have been in primary care for the last 20 years, 16 in my own business. In the last two years, I've changed to a direct primary care model, which is basically a membership model, much like a gym membership model. So my revenue was $2 million last year, 15% profits. I do kind of live through my business too, so that kind of helps out.
The Game with Alex Hormozi
The Fastest Way to Grow Is Simpler Than You Think | Ep 887
Yeah. Yeah. So, and we did shut the gym down during COVID sir. And I told certain things about this. Yeah. I was a rebel during COVID. I got you. A lot of things that, that has really been a flagship with me. Okay. Because I was, I was, well, we as a practice, we've got six providers at my practice and we all kind of stuck at things to establish.
The Game with Alex Hormozi
The Fastest Way to Grow Is Simpler Than You Think | Ep 887
So the thing that I would really like to know is what is the marketing strategy or the marketing strategy model that you would advise me to grow my business?
The Game with Alex Hormozi
The Fastest Way to Grow Is Simpler Than You Think | Ep 887
I have around 2000 per year.
The Game with Alex Hormozi
The Fastest Way to Grow Is Simpler Than You Think | Ep 887
No, it's, it's, it's not the new patients that are coming in. I have 2000 patients. What's sales velocity? So what's new? Sales velocity is probably around seven to eight a month.
The Game with Alex Hormozi
The Fastest Way to Grow Is Simpler Than You Think | Ep 887
We did a pretty good marketing turn in the fall. Spent a lot of money on some things. I think we put the cart before the horse a little bit. Okay. As far as just going online and really marketing Google ads. What did you do?