Joe Shoen

speaker
611 appearances 1 recordings 1 series first heard Jul 2026 last heard 13 Jul

Joe Shoen’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months
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Recordings per month over the last 12 months — 1 in all, peaking in Jul 2026 with 1.

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was a new idea.
And so he again could not go.
He could work kind of Portland to Seattle pretty well, pretty effectively.
maybe get down to the Bay Area, but beyond that, the distances were too great.
So he developed a program, and I don't know if it was my mother or him, but my mother would write these letters, and say somebody wanted to move to Atlanta, they'd say, okay, you go to Atlanta, here's the equipment, here's the price.
When you get there, find a very prosperous service station, go in, give them this paperwork, and leave the trailer there.
And there was a handwritten letter from my mother that explained the deal, and that we wanted them to be an agent, and they would
hopefully sign up.
A lot of those people just needed a little more income to get over the deal.
And so U-Haul would provide that.
They were all mechanically oriented so they could repair the equipment.
That's correct.
So we could operate at a distance that we couldn't have done on our own because you had this network of people.
But it was premised on the honesty of the public and the honesty of the independent operator.
And
Of course, there were some disappointments, but by and large, a whole bunch of honest people just kind of made it work.
Is that true?
People want to do it themselves for a whole variety of reasons.
Yeah.
You'd be shocked with how many people literally walk in and want to rent, and they're moving, and they've never contacted us any way we can tell before.
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