John Gafford

Have you heard of PodMatch?

Pod match I have.

Reason pod pitch.

Just to push me out just because it saves time and it's pretty effective and it works good.

And again, like anything else, if you package a turd, you're not going to get any calls back.

But if you have a good package and you're somebody of value that people can be like, oh, this is an authoritative person that might be interesting, it's fine.

Which brings me to my next point, which I think a lot of people lose on this.

The number one goal of this is I think you've got to be entertaining.

Because if you're entertaining, if you're not entertaining people, they're never going to listen to you.

You're not going to get to the education.

Correct.

So here's a question, Mr. Podcast Coach, and we've all had this person.

How do you get through when you get somebody on and they're just like, well, what I do for a living is I do this and this is how it goes.

I think what you're talking about is becoming a better communicator.

So what makes, what makes somebody a better communicator?

The reason I laugh at that is because I also was in the IT world.

I was CEO of a tech firm before getting into real estate.

We had one standard rule at our tech firm, which was never let the gig pitch.

We never let the engineers talk to the client.

Like, I always think about that scene from Office Space, the movie Office Space.