Menu
Sign In Search Podcasts Charts People & Topics Add Podcast API Pricing

John Gafford

๐Ÿ‘ค Person
10316 total appearances

Appearances Over Time

Podcast Appearances

Escaping the Drift with John Gafford
From Nobody to Netflix: The Genius Marketer Behind the Liver King

And we barely even watch it. We will have some of our strategists watch it to give them feedback. We just need to get them to send a video consistently to us every day.

Escaping the Drift with John Gafford
From Nobody to Netflix: The Genius Marketer Behind the Liver King

so that they can see themselves on camera, they can listen to how they talk, they can shut their eyes, listen to themselves, they can shut eyes and ears and read their words in a script and go through all of the steps to say, how do I look? How do I sound? What am I saying? And then how do we hone that in so that when we actually come out with a strategy and we actually come out and start pushing,

Escaping the Drift with John Gafford
From Nobody to Netflix: The Genius Marketer Behind the Liver King

so that they can see themselves on camera, they can listen to how they talk, they can shut their eyes, listen to themselves, they can shut eyes and ears and read their words in a script and go through all of the steps to say, how do I look? How do I sound? What am I saying? And then how do we hone that in so that when we actually come out with a strategy and we actually come out and start pushing,

Escaping the Drift with John Gafford
From Nobody to Netflix: The Genius Marketer Behind the Liver King

so that they can see themselves on camera, they can listen to how they talk, they can shut their eyes, listen to themselves, they can shut eyes and ears and read their words in a script and go through all of the steps to say, how do I look? How do I sound? What am I saying? And then how do we hone that in so that when we actually come out with a strategy and we actually come out and start pushing,

Escaping the Drift with John Gafford
From Nobody to Netflix: The Genius Marketer Behind the Liver King

I think, I think people don't understand how difficult that is for people that have never done it. You know, some of my great friends are the guys that are V shred and Vin St. Who is everywhere online.

Escaping the Drift with John Gafford
From Nobody to Netflix: The Genius Marketer Behind the Liver King

I think, I think people don't understand how difficult that is for people that have never done it. You know, some of my great friends are the guys that are V shred and Vin St. Who is everywhere online.

Escaping the Drift with John Gafford
From Nobody to Netflix: The Genius Marketer Behind the Liver King

I think, I think people don't understand how difficult that is for people that have never done it. You know, some of my great friends are the guys that are V shred and Vin St. Who is everywhere online.

Escaping the Drift with John Gafford
From Nobody to Netflix: The Genius Marketer Behind the Liver King

Now you, you know, I asked my, you ask him what's the heart, what was the hardest part in the early days of building V shred once you got traction and nickel say, dude, I would sit there with Vin with our VSL copy and, And he would read it, and I'd say, again. And he'd read it, and I'd say, again, again, again, until he was just blown in the face because he goes, it wasn't good.

Escaping the Drift with John Gafford
From Nobody to Netflix: The Genius Marketer Behind the Liver King

Now you, you know, I asked my, you ask him what's the heart, what was the hardest part in the early days of building V shred once you got traction and nickel say, dude, I would sit there with Vin with our VSL copy and, And he would read it, and I'd say, again. And he'd read it, and I'd say, again, again, again, until he was just blown in the face because he goes, it wasn't good.

Escaping the Drift with John Gafford
From Nobody to Netflix: The Genius Marketer Behind the Liver King

Now you, you know, I asked my, you ask him what's the heart, what was the hardest part in the early days of building V shred once you got traction and nickel say, dude, I would sit there with Vin with our VSL copy and, And he would read it, and I'd say, again. And he'd read it, and I'd say, again, again, again, until he was just blown in the face because he goes, it wasn't good.

Escaping the Drift with John Gafford
From Nobody to Netflix: The Genius Marketer Behind the Liver King

He goes, now the dude is amazing. But when we first started getting him over that hump, it took so much work. But people see him come rolling down like, hey, it's Vin from Beach Red, blah, blah. And it's like, he's just such a natural at it. Well, no, that's a skill that's learned. He earned that skill through reps.

Escaping the Drift with John Gafford
From Nobody to Netflix: The Genius Marketer Behind the Liver King

He goes, now the dude is amazing. But when we first started getting him over that hump, it took so much work. But people see him come rolling down like, hey, it's Vin from Beach Red, blah, blah. And it's like, he's just such a natural at it. Well, no, that's a skill that's learned. He earned that skill through reps.

Escaping the Drift with John Gafford
From Nobody to Netflix: The Genius Marketer Behind the Liver King

He goes, now the dude is amazing. But when we first started getting him over that hump, it took so much work. But people see him come rolling down like, hey, it's Vin from Beach Red, blah, blah. And it's like, he's just such a natural at it. Well, no, that's a skill that's learned. He earned that skill through reps.

Escaping the Drift with John Gafford
From Nobody to Netflix: The Genius Marketer Behind the Liver King

It's crazy. And, you know, I think that's why I think the biggest thing, coming off the top of the head, be able to format. So authenticity, that's where it comes from. It's the same thing with public speaking, right? You get up on a stage, you talk about something you know inside and out.

Escaping the Drift with John Gafford
From Nobody to Netflix: The Genius Marketer Behind the Liver King

It's crazy. And, you know, I think that's why I think the biggest thing, coming off the top of the head, be able to format. So authenticity, that's where it comes from. It's the same thing with public speaking, right? You get up on a stage, you talk about something you know inside and out.

Escaping the Drift with John Gafford
From Nobody to Netflix: The Genius Marketer Behind the Liver King

It's crazy. And, you know, I think that's why I think the biggest thing, coming off the top of the head, be able to format. So authenticity, that's where it comes from. It's the same thing with public speaking, right? You get up on a stage, you talk about something you know inside and out.

Escaping the Drift with John Gafford
From Nobody to Netflix: The Genius Marketer Behind the Liver King

Most of the time, I remember in college, we had to get up in high school, whatever, public speaking, when you're taking and learning how to put together a presentation. Nine times out of 10, those things are, you're talking about something you're not passionate about. So I remember when I was in college, I talked about counting cards. I was passionate about that.

Escaping the Drift with John Gafford
From Nobody to Netflix: The Genius Marketer Behind the Liver King

Most of the time, I remember in college, we had to get up in high school, whatever, public speaking, when you're taking and learning how to put together a presentation. Nine times out of 10, those things are, you're talking about something you're not passionate about. So I remember when I was in college, I talked about counting cards. I was passionate about that.

Escaping the Drift with John Gafford
From Nobody to Netflix: The Genius Marketer Behind the Liver King

Most of the time, I remember in college, we had to get up in high school, whatever, public speaking, when you're taking and learning how to put together a presentation. Nine times out of 10, those things are, you're talking about something you're not passionate about. So I remember when I was in college, I talked about counting cards. I was passionate about that.

Escaping the Drift with John Gafford
From Nobody to Netflix: The Genius Marketer Behind the Liver King

I was like, hey, I'm going to teach the class how to count cards.