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John Lee Dumas

👤 Person
216 total appearances

Appearances Over Time

Podcast Appearances

Living The Red Life
The Key to Podcast Success in 2025 w/John Lee Dumas

There was no competition, even if people didn't like me or the show, which plenty of people didn't because I wasn't that good at what I did when I started. they had to listen because I was the only show in town. That's why Blockbuster used to win back in the day before they got demolished by Netflix. That's why your local supermarket grocer is winning because it's convenient. It's only there.

Living The Red Life
The Key to Podcast Success in 2025 w/John Lee Dumas

And that's why Entrepreneurs on Fire won because I was the only person delivering that value, delivering that service. So what is it that you can do to carve out your little niche? And by the way, don't be scared that it might be a little niche. Because once you get early traction, early momentum, you can just expand that out into some amazing things and opportunities.

Living The Red Life
The Key to Podcast Success in 2025 w/John Lee Dumas

And that's why Entrepreneurs on Fire won because I was the only person delivering that value, delivering that service. So what is it that you can do to carve out your little niche? And by the way, don't be scared that it might be a little niche. Because once you get early traction, early momentum, you can just expand that out into some amazing things and opportunities.

Living The Red Life
The Key to Podcast Success in 2025 w/John Lee Dumas

And that's why Entrepreneurs on Fire won because I was the only person delivering that value, delivering that service. So what is it that you can do to carve out your little niche? And by the way, don't be scared that it might be a little niche. Because once you get early traction, early momentum, you can just expand that out into some amazing things and opportunities.

Living The Red Life
The Key to Podcast Success in 2025 w/John Lee Dumas

I mean, it started with a daily podcast. It turned into that, plus the biggest podcasting course and community in the world, five books that I've now written that I'm still selling, other courses, masterminds, coaching, partnerships, affiliates. It's turned into so much, all because I carved out a tiny little niche

Living The Red Life
The Key to Podcast Success in 2025 w/John Lee Dumas

I mean, it started with a daily podcast. It turned into that, plus the biggest podcasting course and community in the world, five books that I've now written that I'm still selling, other courses, masterminds, coaching, partnerships, affiliates. It's turned into so much, all because I carved out a tiny little niche

Living The Red Life
The Key to Podcast Success in 2025 w/John Lee Dumas

I mean, it started with a daily podcast. It turned into that, plus the biggest podcasting course and community in the world, five books that I've now written that I'm still selling, other courses, masterminds, coaching, partnerships, affiliates. It's turned into so much, all because I carved out a tiny little niche

Living The Red Life
The Key to Podcast Success in 2025 w/John Lee Dumas

built upon that, and then exploded as the opportunities arose going forward, delivering free, valuable content on a consistent basis. That's a daily podcast, Entrepreneurs on Fire.

Living The Red Life
The Key to Podcast Success in 2025 w/John Lee Dumas

built upon that, and then exploded as the opportunities arose going forward, delivering free, valuable content on a consistent basis. That's a daily podcast, Entrepreneurs on Fire.

Living The Red Life
The Key to Podcast Success in 2025 w/John Lee Dumas

built upon that, and then exploded as the opportunities arose going forward, delivering free, valuable content on a consistent basis. That's a daily podcast, Entrepreneurs on Fire.

Living The Red Life
The Key to Podcast Success in 2025 w/John Lee Dumas

Yeah. And I love that because what's funny is I have a lot of obviously great guests on the show here and I ask them a lot of times in their subject area of expertise, how do you really get started? What's some key rules? And it might be social media, it might be LinkedIn, it might be

Living The Red Life
The Key to Podcast Success in 2025 w/John Lee Dumas

Yeah. And I love that because what's funny is I have a lot of obviously great guests on the show here and I ask them a lot of times in their subject area of expertise, how do you really get started? What's some key rules? And it might be social media, it might be LinkedIn, it might be

Living The Red Life
The Key to Podcast Success in 2025 w/John Lee Dumas

Yeah. And I love that because what's funny is I have a lot of obviously great guests on the show here and I ask them a lot of times in their subject area of expertise, how do you really get started? What's some key rules? And it might be social media, it might be LinkedIn, it might be

Living The Red Life
The Key to Podcast Success in 2025 w/John Lee Dumas

building a personal brand it might be launching a podcast and generally the advice always comes back to that central point of like you know develop and I teach this I kind of say figure out what your gimmick is you know and I learned this from working with some WWE wrestlers and I really saw it there and they're world class at building their persona and everyone kind of says it differently but I still think it anchors back to that

Living The Red Life
The Key to Podcast Success in 2025 w/John Lee Dumas

building a personal brand it might be launching a podcast and generally the advice always comes back to that central point of like you know develop and I teach this I kind of say figure out what your gimmick is you know and I learned this from working with some WWE wrestlers and I really saw it there and they're world class at building their persona and everyone kind of says it differently but I still think it anchors back to that

Living The Red Life
The Key to Podcast Success in 2025 w/John Lee Dumas

building a personal brand it might be launching a podcast and generally the advice always comes back to that central point of like you know develop and I teach this I kind of say figure out what your gimmick is you know and I learned this from working with some WWE wrestlers and I really saw it there and they're world class at building their persona and everyone kind of says it differently but I still think it anchors back to that

Living The Red Life
The Key to Podcast Success in 2025 w/John Lee Dumas

you know, blue ocean, red ocean, and then finding a niche and then what makes you stand out and what's authentic and something that you can consistently do too. I think that's so important because I always say with dieting, my fitness background, it's the best diet is the one you can stick to, right? And you have to find something that you represent and resonate and enjoy. So I love that answer.

Living The Red Life
The Key to Podcast Success in 2025 w/John Lee Dumas

you know, blue ocean, red ocean, and then finding a niche and then what makes you stand out and what's authentic and something that you can consistently do too. I think that's so important because I always say with dieting, my fitness background, it's the best diet is the one you can stick to, right? And you have to find something that you represent and resonate and enjoy. So I love that answer.

Living The Red Life
The Key to Podcast Success in 2025 w/John Lee Dumas

you know, blue ocean, red ocean, and then finding a niche and then what makes you stand out and what's authentic and something that you can consistently do too. I think that's so important because I always say with dieting, my fitness background, it's the best diet is the one you can stick to, right? And you have to find something that you represent and resonate and enjoy. So I love that answer.

Living The Red Life
The Key to Podcast Success in 2025 w/John Lee Dumas

And I would love to continue that question around. Okay, so they pick something to start, right? And, you know, podcasting has obviously been an amazing journey for you. Podcasting now, if they start a podcast now, is it still a good time to start a podcast? How would you grow your brand if you were starting today?