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John Rush

๐Ÿ‘ค Speaker
891 total appearances

Appearances Over Time

Podcast Appearances

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

sas tools and that turned out to be the best idea i ever had in marketing because now almost all my traffic goes not to my products but to directories and then to the products and also directories or computing for the keywords that nobody want to pay for.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

For SaaS, you compete with VC-backed companies who are paying a lot for the keywords, but nobody wants to pay for directory keywords because there's no money there. There are no VC-backed directory that wants to compete with you. So that's the good way to monetize directory indirectly. Basically, it's your free traffic which you would otherwise pay for.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

For SaaS, you compete with VC-backed companies who are paying a lot for the keywords, but nobody wants to pay for directory keywords because there's no money there. There are no VC-backed directory that wants to compete with you. So that's the good way to monetize directory indirectly. Basically, it's your free traffic which you would otherwise pay for.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

For SaaS, you compete with VC-backed companies who are paying a lot for the keywords, but nobody wants to pay for directory keywords because there's no money there. There are no VC-backed directory that wants to compete with you. So that's the good way to monetize directory indirectly. Basically, it's your free traffic which you would otherwise pay for.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

And the last one is you can sell directories, and you can sell them exactly to the people who have SaaS tools, who have the same audience as your directory, and they would buy it just to channel the traffic. And I did that. I sold all gbt.co to chip.ai, and they bought it because... It has exactly the same audience, and it was really useful for them.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

And the last one is you can sell directories, and you can sell them exactly to the people who have SaaS tools, who have the same audience as your directory, and they would buy it just to channel the traffic. And I did that. I sold all gbt.co to chip.ai, and they bought it because... It has exactly the same audience, and it was really useful for them.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

And the last one is you can sell directories, and you can sell them exactly to the people who have SaaS tools, who have the same audience as your directory, and they would buy it just to channel the traffic. And I did that. I sold all gbt.co to chip.ai, and they bought it because... It has exactly the same audience, and it was really useful for them.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

I think there is probably the best ROI on the market right now for marketing for SaaS companies to buy a directory and channel the traffic. It is way better than newsletter ads or all other ways because directors are pretty cheap. If you look at their traffic, let's say there's a directory with 100K views a month, And you can buy it. And in a year you get a million views.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

I think there is probably the best ROI on the market right now for marketing for SaaS companies to buy a directory and channel the traffic. It is way better than newsletter ads or all other ways because directors are pretty cheap. If you look at their traffic, let's say there's a directory with 100K views a month, And you can buy it. And in a year you get a million views.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

I think there is probably the best ROI on the market right now for marketing for SaaS companies to buy a directory and channel the traffic. It is way better than newsletter ads or all other ways because directors are pretty cheap. If you look at their traffic, let's say there's a directory with 100K views a month, And you can buy it. And in a year you get a million views.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

And in that million views, you can channel at least 3%. So it's like 30K. 30K clicks a year. And you will pay for the directory, maybe 20K. And if you pay 20K, so it's less than a dollar per click. Less than a dollar.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

And in that million views, you can channel at least 3%. So it's like 30K. 30K clicks a year. And you will pay for the directory, maybe 20K. And if you pay 20K, so it's less than a dollar per click. Less than a dollar.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

And in that million views, you can channel at least 3%. So it's like 30K. 30K clicks a year. And you will pay for the directory, maybe 20K. And if you pay 20K, so it's less than a dollar per click. Less than a dollar.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

There's no system at all. It just depends on the audience because you can have multiples based on the revenue because revenue is usually not that important. The traffic itself also, like some traffic is more expensive than the others. I think from what I've seen, the actual deals, they go from 2K, they start at 2K. So you can find and buy directly for 2K, which has traffic.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

There's no system at all. It just depends on the audience because you can have multiples based on the revenue because revenue is usually not that important. The traffic itself also, like some traffic is more expensive than the others. I think from what I've seen, the actual deals, they go from 2K, they start at 2K. So you can find and buy directly for 2K, which has traffic.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

There's no system at all. It just depends on the audience because you can have multiples based on the revenue because revenue is usually not that important. The traffic itself also, like some traffic is more expensive than the others. I think from what I've seen, the actual deals, they go from 2K, they start at 2K. So you can find and buy directly for 2K, which has traffic.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

So it will definitely pay... the investment back and then the average directories go for 20k in average so small ones go for 2 to 5k and then 15 to 20k the average ones and then the bigger ones go to 100k and i think that's where it stops i never seen a directory being solved for over 100k

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

So it will definitely pay... the investment back and then the average directories go for 20k in average so small ones go for 2 to 5k and then 15 to 20k the average ones and then the bigger ones go to 100k and i think that's where it stops i never seen a directory being solved for over 100k

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

So it will definitely pay... the investment back and then the average directories go for 20k in average so small ones go for 2 to 5k and then 15 to 20k the average ones and then the bigger ones go to 100k and i think that's where it stops i never seen a directory being solved for over 100k

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

Well, I just bought the domain called selldirectories.com yesterday, so I will launch the marketplace. That's hilarious. Right now, I see them mostly on small marketplaces, like not the acquire.com, because acquire.com doesn't let directors in because they don't have revenue and they require their revenue.