John Tifford

speaker
727 appearances 2 recordings 1 series first heard May 2011 last heard Aug 2011

John Tifford’s voice in public audio — every appearance, attributed to the second.

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He's history.
So we've dissociated himself, so we don't have any future problems.
In terms of the prior problems, again, we want to make sure it doesn't pass beyond the theoretical realm, and we can make sure that it doesn't come up in an actual franchise sale.
So I would be especially cautious of any prospects who come in during the time where that Twitter post is really in circulation and make sure that you understand why they're buying, why they're not buying.
Did they see the Twitter?
Did they not?
Do they understand it's wrong?
Well, make sure that there's something in print that is discrediting whatever the Twitter post is.
Compliance certification, again, is a good way of doing that.
So there's no question at the end of the day that even if that was out there, it had absolutely nothing to do with the prospect's decision to buy the franchise.
And if you find that it really is, that it really was an important ingredient, then it sounds hard to mention, but you've
to really paper that up and make sure that they know better.
What we do sometimes do when a...
compliance certification when someone answers the compliance certification wrong and says, oh, yeah, I did this or I did, you know, I did get that, is A, go on record as saying that was wrong.
Nobody was authorized to speak to you about that.
That was absolutely wrong.
The information was not accurate.
And then what we sometimes do, depending on the nature of the violation, we'd say, and, you know, we need to have a cooling off period here.
We're going to discontinue everything for a period of 30, 60, 90 days, something like that.
then think about it.
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