Jonathan Courtney

Before I talk about the Dream 100 method, we need to talk about the Dream 200 method. You've already upgraded. So Dream 100, the idea here is that you try to find other people who have access to the audience that you're looking for. So for example, you want to, I don't know, start a web design agency or just give me a random business and I'll use it as an example.

Fine. So you want to start a web design agency. And so you, and you also think I should, I probably would like to work with like founders and not, you know, massive corporate. So I want to work with like small businesses or startups and I want a web design agency. Okay. I'm starting it tomorrow and I have no social media presence and I don't know what an ad is.

Fine. So you want to start a web design agency. And so you, and you also think I should, I probably would like to work with like founders and not, you know, massive corporate. So I want to work with like small businesses or startups and I want a web design agency. Okay. I'm starting it tomorrow and I have no social media presence and I don't know what an ad is.

Fine. So you want to start a web design agency. And so you, and you also think I should, I probably would like to work with like founders and not, you know, massive corporate. So I want to work with like small businesses or startups and I want a web design agency. Okay. I'm starting it tomorrow and I have no social media presence and I don't know what an ad is.

And I'm one of those people who thinks that ads don't work, even though that's not true. But anyway, it would take me too long to figure that out anyway. So what's the first thing you do? Well, one of the first things you can do is a strategy called Dream 100. The idea behind it is you literally make a list. You make like an Excel sheet or a Google sheet.

And I'm one of those people who thinks that ads don't work, even though that's not true. But anyway, it would take me too long to figure that out anyway. So what's the first thing you do? Well, one of the first things you can do is a strategy called Dream 100. The idea behind it is you literally make a list. You make like an Excel sheet or a Google sheet.

And I'm one of those people who thinks that ads don't work, even though that's not true. But anyway, it would take me too long to figure that out anyway. So what's the first thing you do? Well, one of the first things you can do is a strategy called Dream 100. The idea behind it is you literally make a list. You make like an Excel sheet or a Google sheet.

And on the left, you make a list of all of the people who you think would be already talking to your audience or would have access to your audience. It can be people or it can be organizations. So off the top of your head, Greg, Can you think of anyone who has an audience of people that speaks to founders and startup owners who might at some point want to have a website? Can you think of anyone?

And on the left, you make a list of all of the people who you think would be already talking to your audience or would have access to your audience. It can be people or it can be organizations. So off the top of your head, Greg, Can you think of anyone who has an audience of people that speaks to founders and startup owners who might at some point want to have a website? Can you think of anyone?

And on the left, you make a list of all of the people who you think would be already talking to your audience or would have access to your audience. It can be people or it can be organizations. So off the top of your head, Greg, Can you think of anyone who has an audience of people that speaks to founders and startup owners who might at some point want to have a website? Can you think of anyone?

Yeah, let's make it live. Top left, we have the partner name or company name or person name. So back to the question, I want to start a web design agency. Okay, I want to somehow think about, not thinking about how to contact them, but who are the people who are talking to the audience that I want to have? So question one is,

Yeah, let's make it live. Top left, we have the partner name or company name or person name. So back to the question, I want to start a web design agency. Okay, I want to somehow think about, not thinking about how to contact them, but who are the people who are talking to the audience that I want to have? So question one is,

Yeah, let's make it live. Top left, we have the partner name or company name or person name. So back to the question, I want to start a web design agency. Okay, I want to somehow think about, not thinking about how to contact them, but who are the people who are talking to the audience that I want to have? So question one is,

Can you think of anyone off the top of your head who's speaking with an audience of startups, startup owners or founders who you think might at some point want a website designed for them?

Can you think of anyone off the top of your head who's speaking with an audience of startups, startup owners or founders who you think might at some point want a website designed for them?

Can you think of anyone off the top of your head who's speaking with an audience of startups, startup owners or founders who you think might at some point want a website designed for them?

Yeah. Since you are an example of someone's dream 100. So you would be at the very top for a listener of this podcast.

Yeah. Since you are an example of someone's dream 100. So you would be at the very top for a listener of this podcast.

Yeah. Since you are an example of someone's dream 100. So you would be at the very top for a listener of this podcast.

So you're and then you just fill this out. So your main website, you just fill in their main website. You link to all their social media stuff. You probably want to blur that out.