Jonny Adams
๐ค SpeakerAppearances Over Time
Podcast Appearances
Oh, yeah, they don't have a clue where they're going. They've missed my milk. They haven't given my apples. Just crashed into the wall.
Oh, yeah, they don't have a clue where they're going. They've missed my milk. They haven't given my apples. Just crashed into the wall.
But I was with the ex-CPO of Superdrug the other day, and she was referencing how her and now the CEO of a mutual client of ours... Used to work together 20 years ago and they worked behind the shop floor, right? But they worked together and that's how they met and now they're working again.
But I was with the ex-CPO of Superdrug the other day, and she was referencing how her and now the CEO of a mutual client of ours... Used to work together 20 years ago and they worked behind the shop floor, right? But they worked together and that's how they met and now they're working again.
So it is, you know, about getting in front and understanding your customers and then understanding different parts of the business is important. I'm curious about one thing. When, you know, you're pioneering the alignment piece and I've seen how you work, Teresa, with your clients. Is there something that was sort of like a point in your time in your career where it went ding?
So it is, you know, about getting in front and understanding your customers and then understanding different parts of the business is important. I'm curious about one thing. When, you know, you're pioneering the alignment piece and I've seen how you work, Teresa, with your clients. Is there something that was sort of like a point in your time in your career where it went ding?
I really need this to happen because I've been trying my hardest in marketing in a siloed event, trying to push this change forward, but it's just never happened. When did you just think, right, if I'm going to carry on doing a job and you've been successful in selling an agency before you've done so many great things, when did you go, right, enough is enough.
I really need this to happen because I've been trying my hardest in marketing in a siloed event, trying to push this change forward, but it's just never happened. When did you just think, right, if I'm going to carry on doing a job and you've been successful in selling an agency before you've done so many great things, when did you go, right, enough is enough.
I'm going to crack on and start thinking about alignment and go for that as a proposition. What was the turning point for you?
I'm going to crack on and start thinking about alignment and go for that as a proposition. What was the turning point for you?
I thank you for that. And I think it'd be really important, you know, to actually have a bit of chat amongst the three of us. You know, we are the three that's coming from different, you know, marketing, sales and customer success.
I thank you for that. And I think it'd be really important, you know, to actually have a bit of chat amongst the three of us. You know, we are the three that's coming from different, you know, marketing, sales and customer success.
And as this topic is about alignment, you know, I think it's important from our own experiences, Matt, Teresa, to think about what's an experience that we've had in business where we've witnessed the power of the three verticals making seven. As we're all going to say it now, you know, marketing, sales and success. What have we all seen personally that's been a success and an outcome?
And as this topic is about alignment, you know, I think it's important from our own experiences, Matt, Teresa, to think about what's an experience that we've had in business where we've witnessed the power of the three verticals making seven. As we're all going to say it now, you know, marketing, sales and success. What have we all seen personally that's been a success and an outcome?
Have you got an example, Matt, where you're thinking that you've worked with a client or been in a business even where you've seen marketing, sales and customer success come together and it's sort of been quite a powerful outcome?
Have you got an example, Matt, where you're thinking that you've worked with a client or been in a business even where you've seen marketing, sales and customer success come together and it's sort of been quite a powerful outcome?
I think this is an important point that we're talking about, because if we're debating this topic and coming up with these answers, I know one of the next questions will be, well, what are the challenges? And I think we need to probably think about bottoming out the framework that supports that challenge, possibly. But
I think this is an important point that we're talking about, because if we're debating this topic and coming up with these answers, I know one of the next questions will be, well, what are the challenges? And I think we need to probably think about bottoming out the framework that supports that challenge, possibly. But
I recall a client that we've worked with since 2019, approximately around about 450 sales professionals, 60 leaders, eight different businesses that sit underneath a consortium that was carved out from a previous organization in 2019. And they are a B2C organization. What they've evolved in over the last five years is...
I recall a client that we've worked with since 2019, approximately around about 450 sales professionals, 60 leaders, eight different businesses that sit underneath a consortium that was carved out from a previous organization in 2019. And they are a B2C organization. What they've evolved in over the last five years is...