Josh Noble

speaker

145 appearances 1 recordings 1 series first heard Jul 2026 last heard 11 Jul

Josh Noble’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months

Recordings per month over the last 12 months — 1 in all, peaking in Jul 2026 with 1.

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FT News Briefing · Rewiring sport: How technology is helping athletes break barriers · 11 Jul 2026 podcast

For years, two hours was the number that haunted marathon runners. voice-verified

Not a record, but a wall. voice-verified

Runners trained their entire careers to crack it, and every time, it held. voice-verified

until one day this year when it didn't. voice-verified

So, it's May 2026, the day of the London Marathon. voice-verified

Roads are shut, crowds run 10 deep, nearly 750,000 people line 26 miles of tarmac in the city. voice-verified

waving signs, screaming at strangers, clad in lycra. voice-verified

And among them are two Germans looking at their phones. voice-verified

We were watching as more or less spectators alongside the track. voice-verified

Mainly, though, they were watching the numbers come in. voice-verified

We were about kilometer 40, I think, something like that. voice-verified

This is Mark Makowski, head of innovation, and Patrick Nava, head of running at Adidas. voice-verified

They'd spent the last few years developing what's called a super shoe. voice-verified

And they'd flown to London to find out if their shoes could make history. voice-verified

Using specially designed Featherlite foam and carbon fiber, they have an astounding ability to return energy to the runner with every single stride. voice-verified

Mark and Patrick were watching a small group of runners who were wearing their latest super shoe. voice-verified

They'd been locked in a head-to-head race with Nike over who could beat the two-hour barrier first. voice-verified

It had been tantalisingly close for years. voice-verified

Break it, and the runner becomes immortal. voice-verified

And the shoes on their feet? voice-verified

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