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JP Fatta

๐Ÿ‘ค Speaker
150 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
1197 Sell your video content directly to your audience, $4.5m invested so far

We know that the money is going to come once we develop something that creates a new content category into a market, number one.

SaaS Interviews with CEOs, Startups, Founders
1197 Sell your video content directly to your audience, $4.5m invested so far

And number two, really, for the first time, favors the publishers.

SaaS Interviews with CEOs, Startups, Founders
1197 Sell your video content directly to your audience, $4.5m invested so far

I keep saying that because the whole focus of the company, having gone through this rite of passage, having been involved in the industry for a number of years, having seen what's being done, creators don't have an opportunity to do what they love, which is actually create content for the rest of their lives.

SaaS Interviews with CEOs, Startups, Founders
1197 Sell your video content directly to your audience, $4.5m invested so far

Most of them are not business savvy.

SaaS Interviews with CEOs, Startups, Founders
1197 Sell your video content directly to your audience, $4.5m invested so far

So they end up giving away entitlements and ownership and control of the pie to every intermediary that comes

SaaS Interviews with CEOs, Startups, Founders
1197 Sell your video content directly to your audience, $4.5m invested so far

And a lot of times it's exploited, right?

SaaS Interviews with CEOs, Startups, Founders
1197 Sell your video content directly to your audience, $4.5m invested so far

Yeah, Patreon is a great crowdsource mechanism.

SaaS Interviews with CEOs, Startups, Founders
1197 Sell your video content directly to your audience, $4.5m invested so far

tipping donations and actually prepaying for publications.

SaaS Interviews with CEOs, Startups, Founders
1197 Sell your video content directly to your audience, $4.5m invested so far

That's one piece of it, right?

SaaS Interviews with CEOs, Startups, Founders
1197 Sell your video content directly to your audience, $4.5m invested so far

Which is one piece.

SaaS Interviews with CEOs, Startups, Founders
1197 Sell your video content directly to your audience, $4.5m invested so far

With us, we have a flexible monetization system because not all content is monetized equally.

SaaS Interviews with CEOs, Startups, Founders
1197 Sell your video content directly to your audience, $4.5m invested so far

You can monetize it with ad revenues so you can get free content.

SaaS Interviews with CEOs, Startups, Founders
1197 Sell your video content directly to your audience, $4.5m invested so far

You can monetize it with VOD or pay-per-view.

SaaS Interviews with CEOs, Startups, Founders
1197 Sell your video content directly to your audience, $4.5m invested so far

Right.

SaaS Interviews with CEOs, Startups, Founders
1197 Sell your video content directly to your audience, $4.5m invested so far

Rentals, downloads.

SaaS Interviews with CEOs, Startups, Founders
1197 Sell your video content directly to your audience, $4.5m invested so far

You can monetize it with SVOD, which is subscription based revenues.

SaaS Interviews with CEOs, Startups, Founders
1197 Sell your video content directly to your audience, $4.5m invested so far

If you're a large enough network or broadcaster that you have multiple channels and multiple pieces of content, and then you can use the crowdsource approach to tipping and donations.

SaaS Interviews with CEOs, Startups, Founders
1197 Sell your video content directly to your audience, $4.5m invested so far

So where we're different in a lot of people is the tools that you get, number one, to package your content.

SaaS Interviews with CEOs, Startups, Founders
1197 Sell your video content directly to your audience, $4.5m invested so far

The distribution plot that we put together, which is going to be streaming, is one umbrella ecosystem and all of the different monetization and marketing promotional tools that you get.

SaaS Interviews with CEOs, Startups, Founders
1197 Sell your video content directly to your audience, $4.5m invested so far

And in addition to that, supportive services the company will do from branded entertainment, product placement, revenue analysis, and working with our publishing partners to maximize their revenue potential.