Julie Solomon

That is not getting back any kind of mental real estate in your brain.

That is just putting on some gold handcuffs and

and handcuffing yourself to a new time constraint and resistant experience.

And I believe in doing a lot more with less, which is why the automations are so important.

And so that's how we use ManyChat.

But I will say first, automations are not going to work for you unless you have your offers ready.

set up.

And I would love to talk about this for a moment too, because I think that a lot of times people will think, I'm going to choose to make an offer.

And let's say I'm going to do a coaching offer and I'm going to make this very low ticket because I'm going to tell myself that if it's less expensive, that's going to mean that more people will buy it.

When in fact, that could not be further from the truth.

So essentially, what I want those listening right now to remember is that people love spending money, like they love spending money when there is a clear transformation on the other side.

And that's what I was talking about earlier about that.

You've got to get people from A to Z. So if you've got a clear, distinctive transformation in each and every one of your offers, no matter how many you have, it doesn't matter if you have one or 10, someone will never choose something less expensive.

if it doesn't give them the solution that they need.

They'll either watch free content or they'll listen to a free podcast if they can't afford it.

But if the transformation is going to give them what they need and it's distinctive enough, they will buy at whatever price.

It would be like if my eyes were burning from the sun and I was like, okay, I'm gonna go get sunscreen instead of sunglasses because sunscreen's less expensive.

And it's like, well, I don't need sunscreen.

I need sunglasses because my eyes are burning from the sun.

So it's like, yeah, those things are similar, but like, I'm gonna go buy the sunglasses.