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Juri Kaljundi

๐Ÿ‘ค Speaker
117 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
1026 "Juri, would you sell to me now for $1.5m?"

Two times fewer customers in 25 user packages than 10, then two times fewer and fewer.

SaaS Interviews with CEOs, Startups, Founders
1026 "Juri, would you sell to me now for $1.5m?"

But we have quite many actually who are nowadays actually hundreds and hundreds of customers.

SaaS Interviews with CEOs, Startups, Founders
1026 "Juri, would you sell to me now for $1.5m?"

So it's for election nowadays.

SaaS Interviews with CEOs, Startups, Founders
1026 "Juri, would you sell to me now for $1.5m?"

We don't look at the like seed numbers so much.

SaaS Interviews with CEOs, Startups, Founders
1026 "Juri, would you sell to me now for $1.5m?"

We look much more at the customers.

SaaS Interviews with CEOs, Startups, Founders
1026 "Juri, would you sell to me now for $1.5m?"

Yeah, we've grown a little bit less than two times, actually.

SaaS Interviews with CEOs, Startups, Founders
1026 "Juri, would you sell to me now for $1.5m?"

Yeah, yeah, I would say that's correct.

SaaS Interviews with CEOs, Startups, Founders
1026 "Juri, would you sell to me now for $1.5m?"

It's very different over customer lifecycle.

SaaS Interviews with CEOs, Startups, Founders
1026 "Juri, would you sell to me now for $1.5m?"

So quite often, because companies, we still sell a kind of process that companies need to implement in their teams.

SaaS Interviews with CEOs, Startups, Founders
1026 "Juri, would you sell to me now for $1.5m?"

And there are many who try us out for, let's say, quarterly goal setting for one or two quarters, and they just give up not on the tool, but actually the process of goal setting.

SaaS Interviews with CEOs, Startups, Founders
1026 "Juri, would you sell to me now for $1.5m?"

And we mainly have to work on those who churn in the first three months, six months.

SaaS Interviews with CEOs, Startups, Founders
1026 "Juri, would you sell to me now for $1.5m?"

We do quite a lot of training for customers, so we are always happy to do video-based screen sharing and training, both for the managers as well as employees, how to manage their week better or their quarter better.

SaaS Interviews with CEOs, Startups, Founders
1026 "Juri, would you sell to me now for $1.5m?"

So it's all about training and I would say getting people to, especially the employees, to understand that it's needed for them, not for HR or the managers.

SaaS Interviews with CEOs, Startups, Founders
1026 "Juri, would you sell to me now for $1.5m?"

So what is churn right now?

SaaS Interviews with CEOs, Startups, Founders
1026 "Juri, would you sell to me now for $1.5m?"

I would say we churn probably around like 50% of customers per year.

SaaS Interviews with CEOs, Startups, Founders
1026 "Juri, would you sell to me now for $1.5m?"

Five zero?

SaaS Interviews with CEOs, Startups, Founders
1026 "Juri, would you sell to me now for $1.5m?"

Like I say, many try out or even weekly reporting.

SaaS Interviews with CEOs, Startups, Founders
1026 "Juri, would you sell to me now for $1.5m?"

They try it out just for one month and then give up.

SaaS Interviews with CEOs, Startups, Founders
1026 "Juri, would you sell to me now for $1.5m?"

And we see that actually in all of productivity sphere.

SaaS Interviews with CEOs, Startups, Founders
1026 "Juri, would you sell to me now for $1.5m?"

Like all of us kind of try it, let's say task managers, but very quickly give up on them.