Justin Colby
👤 SpeakerAppearances Over Time
Podcast Appearances
Yeah. And that's why I'm saying what I'm saying is, you know, me and my wife have a pretty solid understanding. I'm not necessarily in that game of like dealing with the seller leads. But I have multiple businesses that run at a pretty high level. And when I have to take a call, I try not to. But if I have to take a call, like it is what it is. Right.
Yeah. And that's why I'm saying what I'm saying is, you know, me and my wife have a pretty solid understanding. I'm not necessarily in that game of like dealing with the seller leads. But I have multiple businesses that run at a pretty high level. And when I have to take a call, I try not to. But if I have to take a call, like it is what it is. Right.
OK.
OK.
Yeah.
Yeah.
And, you know, you guys are great because of a lot of different things, but...
And, you know, you guys are great because of a lot of different things, but...
giving some flexibility on when leads come in is a really big highlight right because sometimes you don't have a choice now the other there's competition that you guys have that you could just buy a lead outright right then and right there and that's fine but like i just like the ability to just have leads flowing do you guys agree giving all the data you guys have I take a wider range shot.
giving some flexibility on when leads come in is a really big highlight right because sometimes you don't have a choice now the other there's competition that you guys have that you could just buy a lead outright right then and right there and that's fine but like i just like the ability to just have leads flowing do you guys agree giving all the data you guys have I take a wider range shot.
And what I mean by that is I'll give you an analogy. I believe instead of being very specific in one corner of the hemisphere, like only focusing on deals that are pre-foreclosure, doing direct mail, hitting pre-foreclosure only, it's very tight, very raw. You can have big rips. You might be able to make a couple million dollars a year doing that. My philosophy is I want wide.
And what I mean by that is I'll give you an analogy. I believe instead of being very specific in one corner of the hemisphere, like only focusing on deals that are pre-foreclosure, doing direct mail, hitting pre-foreclosure only, it's very tight, very raw. You can have big rips. You might be able to make a couple million dollars a year doing that. My philosophy is I want wide.
I want the whole Miami-Dade County lead opportunity for the whole damn county. And I want as many leads as possible because my belief is I can. So if I gave you five basketballs right under the basket and I have 100 basketballs at half court, who has a better chance of making six shots?
I want the whole Miami-Dade County lead opportunity for the whole damn county. And I want as many leads as possible because my belief is I can. So if I gave you five basketballs right under the basket and I have 100 basketballs at half court, who has a better chance of making six shots?
Because you can't even hit six. Yeah, exactly. Right? And that's my philosophy is like, fine, I am much further away. I understand that. But I have a hundred shots on goal. I'm going to bet I can make six before you. Right? And do you have any data kind of supporting like the more lead flow, the better off you're going to be?
Because you can't even hit six. Yeah, exactly. Right? And that's my philosophy is like, fine, I am much further away. I understand that. But I have a hundred shots on goal. I'm going to bet I can make six before you. Right? And do you have any data kind of supporting like the more lead flow, the better off you're going to be?
Well, this is where I tell people like your type of clientele is on the newer side, right? So I built a community called REILive.co. We talked about it a little bit earlier. The whole point of that community is I'm not charging $10,000. I'm charging $200 so I can help your clients actually convert the leads, right?
Well, this is where I tell people like your type of clientele is on the newer side, right? So I built a community called REILive.co. We talked about it a little bit earlier. The whole point of that community is I'm not charging $10,000. I'm charging $200 so I can help your clients actually convert the leads, right?
So then they're buying leads from you and I'm helping them convert them because I'll actually comp the properties, call the homeowners and they'll watch me do it versus me just saying, oh, here's what you should say. Here's your script, go do it. And the whole point being is I think there's a disconnect right now, specifically on the newer side.
So then they're buying leads from you and I'm helping them convert them because I'll actually comp the properties, call the homeowners and they'll watch me do it versus me just saying, oh, here's what you should say. Here's your script, go do it. And the whole point being is I think there's a disconnect right now, specifically on the newer side.