Justin Colby

There's no doubt. And the weekend's the same. I think there's a lot of, and I don't have my phone on me, but I think there's a lot of people that need to get those notifications on their phone because as the business owner and your clientele is made up of what? Is it kind of a mesh of like real businesses that have acquisition teams and the solopreneur who's doing it themselves?

There's no doubt. And the weekend's the same. I think there's a lot of, and I don't have my phone on me, but I think there's a lot of people that need to get those notifications on their phone because as the business owner and your clientele is made up of what? Is it kind of a mesh of like real businesses that have acquisition teams and the solopreneur who's doing it themselves?

Yeah.

Yeah.

Yeah. Well, and but I would tell that same person is you better be seven days a week, you know, 24 seven, because your lead comes in on Saturday at, you know. 2 p.m. in the afternoon when they're out with their family, like you said about dinner. Hey, excuse me, guys, I got to let me just make this call real quick because you spent money on that lead and that lead speed to lead.

Yeah. Well, and but I would tell that same person is you better be seven days a week, you know, 24 seven, because your lead comes in on Saturday at, you know. 2 p.m. in the afternoon when they're out with their family, like you said about dinner. Hey, excuse me, guys, I got to let me just make this call real quick because you spent money on that lead and that lead speed to lead.

You just said it like there is no like, oh, it's my daughter's birthday. I'm going to just not like to me. These are some of the sacrifices of being a solopreneur, a one man shop. until you have leverage, like, you need to get on that lead. Like, what's your average cost per lead?

You just said it like there is no like, oh, it's my daughter's birthday. I'm going to just not like to me. These are some of the sacrifices of being a solopreneur, a one man shop. until you have leverage, like, you need to get on that lead. Like, what's your average cost per lead?

You can stop the lead.

You can stop the lead.

Yeah. Just toggle it off.

Yeah. Just toggle it off.

But here's where I'm kind of a psycho, you know, because I... Most people are going to do what you're suggesting. They're going to turn it off. Oh, it's Saturday. I have a family day. And I say that because to some extent you're right. Like we all do this so we can have more time with our wife and our children. So yes, you should be present, right?

But here's where I'm kind of a psycho, you know, because I... Most people are going to do what you're suggesting. They're going to turn it off. Oh, it's Saturday. I have a family day. And I say that because to some extent you're right. Like we all do this so we can have more time with our wife and our children. So yes, you should be present, right?

But the reality is if you know half of the community is pausing it and you didn't, You're likely getting cheaper leads, better leads, and you're going to be first to the lead because Jason paused his, I got the lead. Now I call him right away. You might end up being able to find that lead somewhere else or whatever, but I'm first to that lead. And if I'm good at my job, I'm going to get the deal.

But the reality is if you know half of the community is pausing it and you didn't, You're likely getting cheaper leads, better leads, and you're going to be first to the lead because Jason paused his, I got the lead. Now I call him right away. You might end up being able to find that lead somewhere else or whatever, but I'm first to that lead. And if I'm good at my job, I'm going to get the deal.

Right. And so I'm just a little bit more of the psychos like, dude, this is a seven day a week business. And until you're at a point of leverage, which I love the idea of at least having a, there's companies, um, I haven't used them in a long time. What are some of the, like, Ruby something, CallRuby? They're just answering companies. Okay. So if someone comes in.

Right. And so I'm just a little bit more of the psychos like, dude, this is a seven day a week business. And until you're at a point of leverage, which I love the idea of at least having a, there's companies, um, I haven't used them in a long time. What are some of the, like, Ruby something, CallRuby? They're just answering companies. Okay. So if someone comes in.

You don't want to do that with these leads. Right.

You don't want to do that with these leads. Right.