Justin Colby
๐ค SpeakerAppearances Over Time
Podcast Appearances
So if you look at your operation and you might be out there listening and watching this that you are the only part of your operation, you are the operation, you might realize I have too many leads. Right. I'm not even being efficient in what I'm doing here. And I need to focus on conversion. So then you say, well, how am I going to follow up with I'm going to make up a number here.
So if you look at your operation and you might be out there listening and watching this that you are the only part of your operation, you are the operation, you might realize I have too many leads. Right. I'm not even being efficient in what I'm doing here. And I need to focus on conversion. So then you say, well, how am I going to follow up with I'm going to make up a number here.
How am I going to follow up with 500 leads in my CRM? knowing that you are the only person working those leads. Well, that's where the cool technologies of today have come in, right? So like Rocketly CRM has automation within it that nurtures the sequencing of communication with those individuals. Now, typically that nurture can come through email, texting, or you could physically call, right?
How am I going to follow up with 500 leads in my CRM? knowing that you are the only person working those leads. Well, that's where the cool technologies of today have come in, right? So like Rocketly CRM has automation within it that nurtures the sequencing of communication with those individuals. Now, typically that nurture can come through email, texting, or you could physically call, right?
Now, we don't do any outbound within Rocketly CRM. That's, you know, obviously all those laws have hit pretty hard. But if you need some sort of nurture sequence, leveraging AI is the way to go. Again, this is why I'm not totally in belief of more is always needed.
Now, we don't do any outbound within Rocketly CRM. That's, you know, obviously all those laws have hit pretty hard. But if you need some sort of nurture sequence, leveraging AI is the way to go. Again, this is why I'm not totally in belief of more is always needed.
If you use AI for the use case and it's there and built in a way that's communicating with the seller to rehash the conversation or bring them back to the table, then you don't need more leads. You need the AI to work so you don't have to. Now, this also goes to this idea and myth I want to break of bigger is better with your operation.
If you use AI for the use case and it's there and built in a way that's communicating with the seller to rehash the conversation or bring them back to the table, then you don't need more leads. You need the AI to work so you don't have to. Now, this also goes to this idea and myth I want to break of bigger is better with your operation.
Given the state of technology these days, I just, I don't believe that much anymore. And I'm not saying some operations shouldn't be large, but if you want to be making $100,000 a month, you don't need more than five people in your business. five people right now. Again, I'm talking to the transactional real estate investor here. I am not talking to the apartment owner.
Given the state of technology these days, I just, I don't believe that much anymore. And I'm not saying some operations shouldn't be large, but if you want to be making $100,000 a month, you don't need more than five people in your business. five people right now. Again, I'm talking to the transactional real estate investor here. I am not talking to the apartment owner.
I'm talking to the transactional real estate investor. If you have one or two acquisition people, you have one or two disposition people and yourself, you should be able to run A full fledged a hundred thousand dollars a month transactional business between wholesaling and fix and flipping for sure. I would even make the argument.
I'm talking to the transactional real estate investor. If you have one or two acquisition people, you have one or two disposition people and yourself, you should be able to run A full fledged a hundred thousand dollars a month transactional business between wholesaling and fix and flipping for sure. I would even make the argument.
If you do it the right way, you could take those acquisition people and turn them, not turn them into, but they, part of their job is transactional coordinating. They got to make sure all the paperwork is done, right? All the paperwork is submitted to the cell, uh, the title companies or closing lawyers. And then I'd also make the disposition people be transactional coordinators as well.
If you do it the right way, you could take those acquisition people and turn them, not turn them into, but they, part of their job is transactional coordinating. They got to make sure all the paperwork is done, right? All the paperwork is submitted to the cell, uh, the title companies or closing lawyers. And then I'd also make the disposition people be transactional coordinators as well.
Make sure all the job's done right, the earnest money is in, the assignment is in, the loan is done, whatever the case is done for the back end of it. But you wouldn't need more than five to get this done. I have a client, I do from time to time, I do one-on-one consulting, right? I take on one real estate investor, one business, and I help them build out their business, right?
Make sure all the job's done right, the earnest money is in, the assignment is in, the loan is done, whatever the case is done for the back end of it. But you wouldn't need more than five to get this done. I have a client, I do from time to time, I do one-on-one consulting, right? I take on one real estate investor, one business, and I help them build out their business, right?
And I have a guy still to this day in Phoenix. It is just him and it is just an executive assistant. That is it to this very day. And he does well into the six figures a month. Well into it with two people. And I'll tell you, he does not work very hard. He is choosing to do the bigger, better deals. If it makes a small dollar amount, he doesn't care. He's only looking for the big winners, okay?
And I have a guy still to this day in Phoenix. It is just him and it is just an executive assistant. That is it to this very day. And he does well into the six figures a month. Well into it with two people. And I'll tell you, he does not work very hard. He is choosing to do the bigger, better deals. If it makes a small dollar amount, he doesn't care. He's only looking for the big winners, okay?
And because of that, he doesn't need a lot of people because he doesn't need to do a lot of deals. He doesn't need to brag about, oh, I did, you know, 30 deals this month. He doesn't need to do that. He'd rather do one or two deals a month and make, you know, 50 grand per deal than do 20. And I can't blame him.
And because of that, he doesn't need a lot of people because he doesn't need to do a lot of deals. He doesn't need to brag about, oh, I did, you know, 30 deals this month. He doesn't need to do that. He'd rather do one or two deals a month and make, you know, 50 grand per deal than do 20. And I can't blame him.