Kadi Lee

speaker
91 appearances 1 recordings 1 series first heard Apr 2025 last heard Apr 2025

Kadi Lee’s voice in public audio — every appearance, attributed to the second.

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What kind of procedures do you get? You know, what do you feel comfortable spending? I mean, we asked every question. It was probably like a 200 question survey. We sent it out. I mean, it was so in-depth and it was just, it was being super nosy. Not everyone answered it, but we had enough of a kind of a... Yeah, a little R&D. Yeah, we did a lot of R&D and it was just to inform ourselves.
This is what people are thinking. This is what people need. And at that moment in time when we sent it out was when the impact of stress started really showing on people's hair. And so we knew that if we were going to launch a product, it just became really clear that it had to be about hair health and wellness. We've always included wellness.
Literally, our tagline from the very beginning of the blog was beauty, wellness, and conscious living. And we knew the product had to encompass all three of those things, which is why we were very quickly able to hone in on our growth serum and our well-being supplement. And then we worked on it for years.
You know, I guess it didn't feel like a gamble to me because I joined an accelerator program at the beginning of, oh gosh, I guess last year. Because I, A, raising money. I mean, we're talking about a whole world that I do absolutely nothing about.
And I think that especially knowing the numbers out there for how little Black women raise, whether it be VC or, I mean, the number is so small, it actually is abysmal.
So I knew that it might be an uphill battle. So if I'm going to do it, I need to actually have the knowledge that I need to be able to execute this. So with the time that I do not have, I signed up for this accelerator, which was... Monday and Tuesday mornings. And I definitely asked the most questions, but you learn really quickly, like there are no stupid questions.
And any opportunity I had, whether they had like the extra office hours or anything that I could get some extra time with these two women, Kelly and Annie, who are just amazing, it was called Dream Ventures. I carved it out and just asked anything, whatever they could teach me. I was like, please just tell me what to do because I also wanted to respect my client's time.
I knew I'd probably be doing a friends and family raise because luckily I have clients with the means to be a part of a friends and family raise. And I knew the amount that we needed could probably be accomplished in a friends and family raise. And it was. And it was, yeah. So you still want to be respectful of people's time and their energy and that you're taking this really seriously.
But I knew we were onto something when I did the accelerator and I won.
Yeah, I was the top business out of all 25. And I mean, someone caught it on camera when they said my name. I just burst into tears because... It is just so unlikely, you know, but in my pitch, in my pitch contest, when I said the words, the world does not need another shampoo and conditioner, literally, I could have heard an amen from the crowd.
Like people were over it, you know, they wanted a real solution. And then with the statistic that like 80% of women are going to experience some sort of hair loss in their lifetime. Yeah. It also just kind of took the Band-Aid off. People were looking around. I asked everyone to raise their hands if they'd experienced any. And everyone's kind of peeking around.
And then the hands are slowly going up. And it felt like they were safe to finally admit it. And which we knew there was a market because, you know, look at Nutrafol.com. They literally just sold to Unilever for a billion dollars. So there is a market for this, but never one that was created by salon experts.
Sure, there were some doctor-created products, physician-approved products, but we had the direct connection to the consumer, and I just knew. Yeah, and you live and breathe hair health. Yes. It's always been my thing.
You know, there are good times and bad times. That's life. And that's life. Yeah. I think that our biggest strength is that her and I are always on the same page when it We know that we want to build a company and we actually also know that we want to sell the company eventually because we both have such varied interests and curiosity about the world and life.
We want to have another chapter in our lives. And because that's always been the goal, when we find ourselves having a moment of friction, we come back to the goal. Yeah. And we come back to our dedication to that goal and to each other.
Yes.
Oh, gosh, I want to kind of go back to my English major roots. I want to get some writing done. I'd like to live in another country, perhaps my native land of Jamaica. Maybe I'll try a stint in Europe. I'm just a really naturally curious person. And I was not blessed with kids. I'm still holding out hope I might be a stepmom or, you know, one day. But for right now, I'm just super aunt.
I mean, our kids love Auntie Katie.
You do.
Have the kids. And I don't know. I feel like with the freedom that that gives me, I should be able to just live a completely new chapter. And, you know, perhaps it's with this new love of mine. Yeah.
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