Kat (former Lululemon employee)

We're opening this story in an upscale shopping district in Bethesda, Maryland.

It's March 12, 2011.

It's early morning, not too much noise out there.

The streets around the boutiques are just starting to stir.

The stores aren't quite open yet.

Sidewalks are just coming to life.

One of the stores is an Apple store, because of course it is, and it's well-designed like all Apple stores, and really, really popular.

Even before it opens, there's customers there because the iPad 2 has just been released.

Now, this iPad...

had that cutting-edge front-facing camera, which all of our tablets do that today.

But back then, it was the first iPad where you could FaceTime.

People were very excited about it.

So many people came to buy it the day before that they were turning customers away.

Right next door to Apple, there's Lululemon, everybody's favorite athleisure store.

Home to those leggings that can run $100 and just make your butt look really good.

The first employee, Rachel, arrives.

She's wearing orange sneakers.

She's the manager of this particular Lululemon, and she's arrived to open it for the day, as she's done on so many other days.

But almost immediately, right when she approaches, she can tell something is wrong.

Really, really wrong.