Kate Toews
👤 SpeakerAppearances Over Time
Podcast Appearances
We've got two go-to-market models.
One is direct-to-consumer.
That's online.
That's basically folks finding us because they're looking for their mom's help with mom's meals or whatever.
The other is actually via partners and that has a slightly different profitability perspective for us.
So we work with right now Home Instead, which is the biggest in-home care company in the country.
They have a thousand franchises respectively.
We just executed a partnership with them.
We're talking with a bunch of other folks, including some big healthcare systems and some other in-home care companies.
And that does take some out of our profitability.
And are you guys self-funded to date or have you raised capital?
self-funded to date.
Um, we, uh, about four weeks ago, we're accepted into 500 startups.
So it took our first outside capital.
Yeah, I know.
It's a great thing.
It's a great thing.
They've been incredibly helpful, super, super good guys.
Yep.
That's a great question.