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Kathryn Jones Lish

👤 Person
1170 total appearances

Appearances Over Time

Podcast Appearances

The Russell Brunson Show
No Ads Needed: Kathryn Jones Lish on Mastering Joint Partnerships

Yes. Okay. Well, maybe I could say this because I don't know who's coming to this podcast. Like, I guess I think, well, just knowing you attract like very, very beginnings and you attract like the $250,000 a year people. And even the $250,000 a year people, like you said, their like eyes are going big because they don't even know what a joint venture is.

The Russell Brunson Show
No Ads Needed: Kathryn Jones Lish on Mastering Joint Partnerships

Because sometimes you hear about it and it's like, oh, like, are you getting VC Monday? Are you like acquiring the whole thing? And the answer is no. Like what a joint venture is, is you have one party that has a product and one party that has an audience. And you both agree to launch that together. So ultimately the person with the product pitches into that person's audience.

The Russell Brunson Show
No Ads Needed: Kathryn Jones Lish on Mastering Joint Partnerships

Because sometimes you hear about it and it's like, oh, like, are you getting VC Monday? Are you like acquiring the whole thing? And the answer is no. Like what a joint venture is, is you have one party that has a product and one party that has an audience. And you both agree to launch that together. So ultimately the person with the product pitches into that person's audience.

The Russell Brunson Show
No Ads Needed: Kathryn Jones Lish on Mastering Joint Partnerships

Because sometimes you hear about it and it's like, oh, like, are you getting VC Monday? Are you like acquiring the whole thing? And the answer is no. Like what a joint venture is, is you have one party that has a product and one party that has an audience. And you both agree to launch that together. So ultimately the person with the product pitches into that person's audience.

The Russell Brunson Show
No Ads Needed: Kathryn Jones Lish on Mastering Joint Partnerships

And so one person supplies product, one person supplies audience, and then you split a 50, 50. So anyway, so, so yeah, so how I got started with this was like you said, like I had built this course all about how to design funnels, but I didn't have a way to get traffic to it. When I first started, I'd only made 20 sales. I was living in my dorm room,

The Russell Brunson Show
No Ads Needed: Kathryn Jones Lish on Mastering Joint Partnerships

And so one person supplies product, one person supplies audience, and then you split a 50, 50. So anyway, so, so yeah, so how I got started with this was like you said, like I had built this course all about how to design funnels, but I didn't have a way to get traffic to it. When I first started, I'd only made 20 sales. I was living in my dorm room,

The Russell Brunson Show
No Ads Needed: Kathryn Jones Lish on Mastering Joint Partnerships

And so one person supplies product, one person supplies audience, and then you split a 50, 50. So anyway, so, so yeah, so how I got started with this was like you said, like I had built this course all about how to design funnels, but I didn't have a way to get traffic to it. When I first started, I'd only made 20 sales. I was living in my dorm room,

The Russell Brunson Show
No Ads Needed: Kathryn Jones Lish on Mastering Joint Partnerships

literally in a shared room i had like an ikea bunk bed where you had like the the bed on top and the desk underneath and like i would like try to face my camera so you couldn't see the top of the bed like that's where i was at i'd made 20 sales and i was like just trying to figure it out and i um uh anyway and so i could like sell funnels but i didn't know i was trying to learn how to sell a product still you know like for my own and the nuances of all anyway but um but and i knew that my funnel works when i got people to it people were buying because i was good at funnels but i was like i don't have money for

The Russell Brunson Show
No Ads Needed: Kathryn Jones Lish on Mastering Joint Partnerships

literally in a shared room i had like an ikea bunk bed where you had like the the bed on top and the desk underneath and like i would like try to face my camera so you couldn't see the top of the bed like that's where i was at i'd made 20 sales and i was like just trying to figure it out and i um uh anyway and so i could like sell funnels but i didn't know i was trying to learn how to sell a product still you know like for my own and the nuances of all anyway but um but and i knew that my funnel works when i got people to it people were buying because i was good at funnels but i was like i don't have money for

The Russell Brunson Show
No Ads Needed: Kathryn Jones Lish on Mastering Joint Partnerships

literally in a shared room i had like an ikea bunk bed where you had like the the bed on top and the desk underneath and like i would like try to face my camera so you couldn't see the top of the bed like that's where i was at i'd made 20 sales and i was like just trying to figure it out and i um uh anyway and so i could like sell funnels but i didn't know i was trying to learn how to sell a product still you know like for my own and the nuances of all anyway but um but and i knew that my funnel works when i got people to it people were buying because i was good at funnels but i was like i don't have money for

The Russell Brunson Show
No Ads Needed: Kathryn Jones Lish on Mastering Joint Partnerships

Anyway, so long story short, I was like, I got to figure out how to get traffic to this dang thing. Because if people get there, they're buying. But I was tired of, I was just like DMing people, blah, blah, blah. And I was like, I'm not, I don't want to like dance on social media. I like don't, didn't know how to do that. Yeah. And honestly.

The Russell Brunson Show
No Ads Needed: Kathryn Jones Lish on Mastering Joint Partnerships

Anyway, so long story short, I was like, I got to figure out how to get traffic to this dang thing. Because if people get there, they're buying. But I was tired of, I was just like DMing people, blah, blah, blah. And I was like, I'm not, I don't want to like dance on social media. I like don't, didn't know how to do that. Yeah. And honestly.

The Russell Brunson Show
No Ads Needed: Kathryn Jones Lish on Mastering Joint Partnerships

Anyway, so long story short, I was like, I got to figure out how to get traffic to this dang thing. Because if people get there, they're buying. But I was tired of, I was just like DMing people, blah, blah, blah. And I was like, I'm not, I don't want to like dance on social media. I like don't, didn't know how to do that. Yeah. And honestly.

The Russell Brunson Show
No Ads Needed: Kathryn Jones Lish on Mastering Joint Partnerships

nobody needs to see that and the next thing is I was like SEO is really cool but it takes too long Facebook ads are risky because it costs too much and so like though I like had money for my funnel building business I was just like too afraid to like spend it on ads like I just I was too scared and so I was like I got to figure out how to get traffic to this thing I had heard about this concept called joint ventures and on paper it's the sexiest thing in the world right like just find somebody with an audience and then just convince them to let you pitch your product to their group and then they don't have to do any fulfillment it's great for them and then you just split it 50 50 I'm like

The Russell Brunson Show
No Ads Needed: Kathryn Jones Lish on Mastering Joint Partnerships

nobody needs to see that and the next thing is I was like SEO is really cool but it takes too long Facebook ads are risky because it costs too much and so like though I like had money for my funnel building business I was just like too afraid to like spend it on ads like I just I was too scared and so I was like I got to figure out how to get traffic to this thing I had heard about this concept called joint ventures and on paper it's the sexiest thing in the world right like just find somebody with an audience and then just convince them to let you pitch your product to their group and then they don't have to do any fulfillment it's great for them and then you just split it 50 50 I'm like

The Russell Brunson Show
No Ads Needed: Kathryn Jones Lish on Mastering Joint Partnerships

nobody needs to see that and the next thing is I was like SEO is really cool but it takes too long Facebook ads are risky because it costs too much and so like though I like had money for my funnel building business I was just like too afraid to like spend it on ads like I just I was too scared and so I was like I got to figure out how to get traffic to this thing I had heard about this concept called joint ventures and on paper it's the sexiest thing in the world right like just find somebody with an audience and then just convince them to let you pitch your product to their group and then they don't have to do any fulfillment it's great for them and then you just split it 50 50 I'm like

The Russell Brunson Show
No Ads Needed: Kathryn Jones Lish on Mastering Joint Partnerships

It's so awesome. So it's $0 up front. No risk up front for you. And then you only pay on the back end. It is so sexy. And then it's like, yeah, let's do it. And then you're like, dot, dot, dot. Like how? What do you mean, right? And so like you go look at all the advice and it's like go to networking groups. Develop relationships with people, blah, blah. I'm like very comparable to my other store.

The Russell Brunson Show
No Ads Needed: Kathryn Jones Lish on Mastering Joint Partnerships

It's so awesome. So it's $0 up front. No risk up front for you. And then you only pay on the back end. It is so sexy. And then it's like, yeah, let's do it. And then you're like, dot, dot, dot. Like how? What do you mean, right? And so like you go look at all the advice and it's like go to networking groups. Develop relationships with people, blah, blah. I'm like very comparable to my other store.

The Russell Brunson Show
No Ads Needed: Kathryn Jones Lish on Mastering Joint Partnerships

It's so awesome. So it's $0 up front. No risk up front for you. And then you only pay on the back end. It is so sexy. And then it's like, yeah, let's do it. And then you're like, dot, dot, dot. Like how? What do you mean, right? And so like you go look at all the advice and it's like go to networking groups. Develop relationships with people, blah, blah. I'm like very comparable to my other store.

The Russell Brunson Show
No Ads Needed: Kathryn Jones Lish on Mastering Joint Partnerships

I'm just like too impatient. I'm like –