Kathryn Jones Lish
👤 SpeakerAppearances Over Time
Podcast Appearances
Was so großartig ist, ist, dass es so viele Leute gibt, die Schritt 1 und 2 ziemlich verschlossen haben. Und oftmals können sie das tun, weil sie ein Experte in ihrer eigenen Kunst sind. Ich weiß, wie man Ballraumdance für Mädchen sprechen kann, weil ich seit 20 Jahren Ballraumdance für Mädchen beibringen habe. Sie wissen, wie man es sprechen kann. Sie haben...
Was so großartig ist, ist, dass es so viele Leute gibt, die Schritt 1 und 2 ziemlich verschlossen haben. Und oftmals können sie das tun, weil sie ein Experte in ihrer eigenen Kunst sind. Ich weiß, wie man Ballraumdance für Mädchen sprechen kann, weil ich seit 20 Jahren Ballraumdance für Mädchen beibringen habe. Sie wissen, wie man es sprechen kann. Sie haben...
They're pretty close on the strategy if they haven't nailed it already and then they're really good at their assets. But they go to actually build it in the software and they either logistically don't know how to use the software or they build it and it's ugly. In case you're wondering, there's a study from Stanford and Google.
They're pretty close on the strategy if they haven't nailed it already and then they're really good at their assets. But they go to actually build it in the software and they either logistically don't know how to use the software or they build it and it's ugly. In case you're wondering, there's a study from Stanford and Google.
They're pretty close on the strategy if they haven't nailed it already and then they're really good at their assets. But they go to actually build it in the software and they either logistically don't know how to use the software or they build it and it's ugly. In case you're wondering, there's a study from Stanford and Google.
People determine the credibility of your website in 0.05 seconds and over 90% of what you're judging is your design. So you could have the most incredible offer in the world, but if people don't stay on your site long enough to actually see what you're selling, you lost the game. So not only does your site need to look good, it needs to be optimized as well.
People determine the credibility of your website in 0.05 seconds and over 90% of what you're judging is your design. So you could have the most incredible offer in the world, but if people don't stay on your site long enough to actually see what you're selling, you lost the game. So not only does your site need to look good, it needs to be optimized as well.
People determine the credibility of your website in 0.05 seconds and over 90% of what you're judging is your design. So you could have the most incredible offer in the world, but if people don't stay on your site long enough to actually see what you're selling, you lost the game. So not only does your site need to look good, it needs to be optimized as well.
It's one thing to have it look good, but it needs to look good in the way that people want it to look good. A funnel that's selling ballroom dances for couples should be designed differently than if you're selling a fitness program for mom. Then it should be designed differently if you're selling a fitness program for college boys.
It's one thing to have it look good, but it needs to look good in the way that people want it to look good. A funnel that's selling ballroom dances for couples should be designed differently than if you're selling a fitness program for mom. Then it should be designed differently if you're selling a fitness program for college boys.
It's one thing to have it look good, but it needs to look good in the way that people want it to look good. A funnel that's selling ballroom dances for couples should be designed differently than if you're selling a fitness program for mom. Then it should be designed differently if you're selling a fitness program for college boys.
Just think about how different a fitness page for a mom and a fitness page for college boys, they should look different. The design should be different.
Just think about how different a fitness page for a mom and a fitness page for college boys, they should look different. The design should be different.
Just think about how different a fitness page for a mom and a fitness page for college boys, they should look different. The design should be different.
Anyway, and so, but that's what I love, is that, like, the market, like, there's so, there's such high demand for this skill, because every funnel, every product needs, every product needs a funnel, but there's also such demand for this lowest, like, lowest hanging fruit of just funnel design work, because a lot of people have tried themselves to build a website, to build a funnel, and, like, it's not making money.
Anyway, and so, but that's what I love, is that, like, the market, like, there's so, there's such high demand for this skill, because every funnel, every product needs, every product needs a funnel, but there's also such demand for this lowest, like, lowest hanging fruit of just funnel design work, because a lot of people have tried themselves to build a website, to build a funnel, and, like, it's not making money.
Anyway, and so, but that's what I love, is that, like, the market, like, there's so, there's such high demand for this skill, because every funnel, every product needs, every product needs a funnel, but there's also such demand for this lowest, like, lowest hanging fruit of just funnel design work, because a lot of people have tried themselves to build a website, to build a funnel, and, like, it's not making money.
They know they want a funnel, but they can't get it. And that's where I think this really low-hanging fruit of funnel design, the skill that doesn't take long to learn, if you know the right way to do it, is so amazing. Because you don't have to reinvent the wheel, you just go build IKEA furniture.
They know they want a funnel, but they can't get it. And that's where I think this really low-hanging fruit of funnel design, the skill that doesn't take long to learn, if you know the right way to do it, is so amazing. Because you don't have to reinvent the wheel, you just go build IKEA furniture.
They know they want a funnel, but they can't get it. And that's where I think this really low-hanging fruit of funnel design, the skill that doesn't take long to learn, if you know the right way to do it, is so amazing. Because you don't have to reinvent the wheel, you just go build IKEA furniture.