Kayvon Kay

I mean, if we were to fast forward six months and nothing changes, what would that mean for you? These two things are going to do this. It's either going to create emotional contrast or it makes inaction feel expensive. But what it isn't is it's not combative. It's not defensive. It's not pushy. It's not sleazy. It's not your typical way of handling objections. Then the follow-up.

I mean, if we were to fast forward six months and nothing changes, what would that mean for you? These two things are going to do this. It's either going to create emotional contrast or it makes inaction feel expensive. But what it isn't is it's not combative. It's not defensive. It's not pushy. It's not sleazy. It's not your typical way of handling objections. Then the follow-up.

I mean, if we were to fast forward six months and nothing changes, what would that mean for you? These two things are going to do this. It's either going to create emotional contrast or it makes inaction feel expensive. But what it isn't is it's not combative. It's not defensive. It's not pushy. It's not sleazy. It's not your typical way of handling objections. Then the follow-up.

We want to follow up with clarity. Would it help if I walked you through exactly how we support people like you step by step? Would it help if I broke this down a little bit more and showed you exactly how we can get you from your pain to your solution? Would it help if I showed you how we worked with X? Testimonial. Or a simple question right back. Let me ask you,

We want to follow up with clarity. Would it help if I walked you through exactly how we support people like you step by step? Would it help if I broke this down a little bit more and showed you exactly how we can get you from your pain to your solution? Would it help if I showed you how we worked with X? Testimonial. Or a simple question right back. Let me ask you,

We want to follow up with clarity. Would it help if I walked you through exactly how we support people like you step by step? Would it help if I broke this down a little bit more and showed you exactly how we can get you from your pain to your solution? Would it help if I showed you how we worked with X? Testimonial. Or a simple question right back. Let me ask you,

What's the one thing that's most important to you right now? Most important. What's the most important thing to you right now? And if I feel like we can solve that, would that make you feel a little bit more comfortable? I'm having a real conversation with them. I'm not trying to use psychological warfare. I'm not trying to use all these sleazy tactics.

What's the one thing that's most important to you right now? Most important. What's the most important thing to you right now? And if I feel like we can solve that, would that make you feel a little bit more comfortable? I'm having a real conversation with them. I'm not trying to use psychological warfare. I'm not trying to use all these sleazy tactics.

What's the one thing that's most important to you right now? Most important. What's the most important thing to you right now? And if I feel like we can solve that, would that make you feel a little bit more comfortable? I'm having a real conversation with them. I'm not trying to use psychological warfare. I'm not trying to use all these sleazy tactics.

I'm just having a human to human conversation. I'm not trying to win here. My job is to solve their problem. I'm trying to connect so I can solve their problem. In fact, Jim Rohn, one of my favorite quotes is, your net worth is in direct proportion of the problems you solve. Your net worth is in direct proportion of the problems you solve.

I'm just having a human to human conversation. I'm not trying to win here. My job is to solve their problem. I'm trying to connect so I can solve their problem. In fact, Jim Rohn, one of my favorite quotes is, your net worth is in direct proportion of the problems you solve. Your net worth is in direct proportion of the problems you solve.

I'm just having a human to human conversation. I'm not trying to win here. My job is to solve their problem. I'm trying to connect so I can solve their problem. In fact, Jim Rohn, one of my favorite quotes is, your net worth is in direct proportion of the problems you solve. Your net worth is in direct proportion of the problems you solve.

The bigger the problem you solve, the bigger your net worth is. The smaller the problem, the smaller the net worth. I'm trying to connect to them so I can ensure that I'm solving their biggest pain point, their biggest problem. And again, I'm not doing that alone. Because I want to win. I'm doing that because I want them to win.

The bigger the problem you solve, the bigger your net worth is. The smaller the problem, the smaller the net worth. I'm trying to connect to them so I can ensure that I'm solving their biggest pain point, their biggest problem. And again, I'm not doing that alone. Because I want to win. I'm doing that because I want them to win.

The bigger the problem you solve, the bigger your net worth is. The smaller the problem, the smaller the net worth. I'm trying to connect to them so I can ensure that I'm solving their biggest pain point, their biggest problem. And again, I'm not doing that alone. Because I want to win. I'm doing that because I want them to win.

And I know when I have them winning, I get rewarded by a little compensation. But if you make it about the commission, you will lose. Remember, in sales, it's not about the commission. It's all about the mission. So let's put all this into maybe a little bit of a framework for you. So write this down. If you're listening, write this down. Here's the five-part objection diffusion formula.

And I know when I have them winning, I get rewarded by a little compensation. But if you make it about the commission, you will lose. Remember, in sales, it's not about the commission. It's all about the mission. So let's put all this into maybe a little bit of a framework for you. So write this down. If you're listening, write this down. Here's the five-part objection diffusion formula.

And I know when I have them winning, I get rewarded by a little compensation. But if you make it about the commission, you will lose. Remember, in sales, it's not about the commission. It's all about the mission. So let's put all this into maybe a little bit of a framework for you. So write this down. If you're listening, write this down. Here's the five-part objection diffusion formula.

Number one, you pause and validate. Always validate. I need to think about it or whatever it might be, or I need to talk to my wife, or this is too expensive. I totally get it. And I really appreciate you being honest and saying that. What did I do? I paused, I validated.

Number one, you pause and validate. Always validate. I need to think about it or whatever it might be, or I need to talk to my wife, or this is too expensive. I totally get it. And I really appreciate you being honest and saying that. What did I do? I paused, I validated.