Keith Edwards

No.

So, but people click in.

Yeah.

And so people, and my, the thing I told myself was like, as long as people are clicking in,

And I'm giving, like I don't, the content is not insane itself.

It's just the packaging is.

That's the problem.

Yes.

So my audience would very often be like, you know, on the really bad clickbait ones, they'd be like, Keith, you don't have to do this.

You don't have to do it.

You don't, like, we are going to watch either way.

So I was like, okay, all right.

In December, which is the worst time ever to change something was for what I understand.

I decided to try to do things a little differently.

Now I'm still trying to find the balance of like,

Titling and thumbnails, I think if you look at my page, it's there is there is a great there is just like I really am just in in in like a let's find out mode.

But but I was like, all right, I'm going to trust the audience.

I'm going to trust that they're going to be there.

And even if views dip dramatically.

Momentarily, I think I'm actually making a long term investment in credibility and, again, respect for the audience.