Kelly Roach
speaker
1,101 appearances
6 recordings
3 series
first heard Jan 2025
last heard 18 Sep
Kelly Roach’s voice in public audio — every appearance, attributed to the second.
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recordings per month · last 12 monthsRecordings per month over the last 12 months — 2 in all, peaking in Sep 2026 with 1.
Appearances
What I tell to people all the time is that a lot of people underprice their business and then they think that they'll get more business because of it.
And a lot of times what that does is it actually mispositions you in the market because now you're looking like a novice, right?
You're not looking like you're the best in the world at what you do.
So it's a complex.
Uh it it's a complex conversation because I think that it depends on the outcome that people get.
It depends on, for example, when I price my products, I'm looking at how do I want to staff.
This product.
And what is that investment from me going to require to staff this product in a way that we can way over deliver for clients?
So there's a big difference between if you're you're doing a digital product that doesn't require any human touch, no interaction, no anything, versus if you're staffing a high product where there's actually client delivery.
And so your strategy has to be very different dependent upon the outcome, the client.
client experience, the results that you want them to be able to get, and what you need to spend in order to make sure that that product is exceptional.
Okay.
Ooh, well, I would say get on podcasts, right?
Come talk to Holla.
Figure out how you can get on more podcasts.
I mean, I think that there is um
There's not let's put it this way.
There is nothing more beneficial or valuable to do with your time than build brand.
Because brand always supersedes a single sale.
brand will help you make multiple sales, whereas a single sale is just a transaction.
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