Kelly Roach
speaker
1,101 appearances
6 recordings
3 series
first heard Jan 2025
last heard 18 Sep
Kelly Roach’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsRecordings per month over the last 12 months — 2 in all, peaking in Sep 2026 with 1.
Appearances
So how-to marketing is the most basic element of marketing, and it's typically the way that people enter your ecosystem.
It's simple.
It's easy to do.
Anyone can do it.
Costs you nothing.
Record a quick video on your iPhone, pop it on your stories, pop it on your page, share it across different profiles, boom, you're doing how-to marketing.
This is literally a transfer of knowledge.
It's where I'm showing you, hey, Hala, I know how to do something that I know you're interested in doing.
I'm going to be your teacher.
So all of a sudden, Hala watches my video.
She spent two minutes with me.
She's like, damn, I like this girl.
She just taught me how to do something I didn't know how to do.
All of a sudden, she's like, cool, okay, this is someone that I like.
This is someone I trust, you know, whatever the case.
So how-to marketing serves a really important purpose because when people are scanning the airwaves and when they're looking for new accounts to follow and they're looking for new people to learn from, they want quick, digestible incentives.
The problem is that's where most people stop.
Now, the problem with this is just like people are scanning the airwaves, looking for a quick, easy, actionable tip, they're doing that all day, every day.
It's called escapism, right?
That's why people go online and scroll and scroll and scroll.
Showing 561–580 of 1,101 · page 29 of 56
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