Kim Komando

They have a big digital subscription.

But the company I'm talking about is right up there.

Okay.

And the CEO was actually complimenting me, saying that because they don't have anything other than articles that are available anywhere else.

you know, and they, there's nothing there.

So how do they pivot?

How do they save themselves?

They're just going to accept extinction.

He said, you know, it's kind of, it's, it's when you think about, it's kind of like you take this big monolith and you're like going hard to pivot because of the size.

Exactly.

Exactly.

So if you want to get your site into AI, it's called AIO, not EIO, AIO.

Artificial intelligence optimization.

Now, what happened was that a lot of SEO, search engine optimization, that they came out and they said, all right, if you write little chunks of data and give a whole bunch of lists, then AI will love you and they will start recommending you.

No, no, no, no, no.

That's not how it works.

As a matter of fact, Google came out and they said that what AI really wants from your site is for you to write for humans, not algorithms.

So forget the list, forget the little chunk size.

Use clear headlines, author bylines, actual credentials, sources, citations.

and have other people recommend you.