Kyle Racki

That's actually a bit of an SEO hack, too.

That really helped us in the early days because people would search like Bidsketch alternative or, you know, basically just people are searching for comparisons and we were the only ones who were writing pages on it.

Oh, that's that's one I haven't looked at the analytics for that.

I can look that up if you'd like.

so when we look at how many people are signing up for trials we're getting about uh between 100 and 150 new signups a day um we tend to close about two or three hundred of those every month each month okay and how are the the trials what is it do you require a credit card uh nope you can sign up without a credit card and uh you only put it in at the end when you're ready to upgrade okay and walk us through kind of this growth how are you finding these customers

Uh, we, we do a number of different things.

It's mainly all inbound.

We don't really do any outbound marketing.

Um, we do have salespeople that are kind of inbound salespeople and follow up with demos and stuff for some of the bigger customers, but mainly right now, uh, organic searches are biggest driver of, uh, of traffic.

And we also use, you know, content blogging podcasts and a little bit of paid media, Facebook retargeting, that kind of stuff.

We do both.

So we sponsor a couple of podcasts and we also have our own one called Agencies Drinking Beer, where we sit down with an agency owner every week and they can kind of share lessons and stories.

Um, we're starting another around with a BOAG world based out of the UK.

Um, Paul BOAG hosts that show and that seems to be a really good fit for our audience.

I mean, we have a general marketing budget every month that we kind of budget and set aside for it.

And we kind of just decide what we want to put it in.

So, you know, if we sponsor a podcast, we might take a little bit out of like Facebook advertising that month.

Yeah, we only really spend... I mean, I say only, maybe that's a lot for some people, but we spend about $10,000 a month on paid marketing and put a lot more work into the organic stuff.

Oh, man, I wish I had my analytics guy in front of me because I don't know all these numbers off the top of my head.

I mean...