Lacey Pease

And from a customer perspective, it is really awkward and weird whenever you have this great experience in one spot of the company and then it doesn't carry through. Like sales was great, but now customer success sucks. Like why can't we carry through this message the entire way?

And from a customer perspective, it is really awkward and weird whenever you have this great experience in one spot of the company and then it doesn't carry through. Like sales was great, but now customer success sucks. Like why can't we carry through this message the entire way?

And from a customer perspective, it is really awkward and weird whenever you have this great experience in one spot of the company and then it doesn't carry through. Like sales was great, but now customer success sucks. Like why can't we carry through this message the entire way?

Hmm.

Hmm.

Hmm.

Do you read fantasy?

Do you read fantasy?

Do you read fantasy?

Okay. So I think about it like a fantasy author, Brandon Sanderson likes to talk about. You like Brandon Sanderson? Okay. He does fantastic hours-long lectures on YouTube that you should definitely check out. I have not seen them. without seeing who's talking. And you would know exactly who's talking because the tone, the way they talk, the things they talk about are so distinct.

Okay. So I think about it like a fantasy author, Brandon Sanderson likes to talk about. You like Brandon Sanderson? Okay. He does fantastic hours-long lectures on YouTube that you should definitely check out. I have not seen them. without seeing who's talking. And you would know exactly who's talking because the tone, the way they talk, the things they talk about are so distinct.

Okay. So I think about it like a fantasy author, Brandon Sanderson likes to talk about. You like Brandon Sanderson? Okay. He does fantastic hours-long lectures on YouTube that you should definitely check out. I have not seen them. without seeing who's talking. And you would know exactly who's talking because the tone, the way they talk, the things they talk about are so distinct.

And I think about that with brand is that no matter who's speaking at the company, it should be such a distinct voice that I can tell that it's Cisco.

And I think about that with brand is that no matter who's speaking at the company, it should be such a distinct voice that I can tell that it's Cisco.

And I think about that with brand is that no matter who's speaking at the company, it should be such a distinct voice that I can tell that it's Cisco.

Yeah. Slow down to speed up as Jim Collins would say.

Yeah. Slow down to speed up as Jim Collins would say.

Yeah. Slow down to speed up as Jim Collins would say.

Yeah. Well, and as you explained. That energy put in up front basically negates the energy you have to put in at the end because it's already kind of outlined exactly what you need to do, what actions you need to take.

Yeah. Well, and as you explained. That energy put in up front basically negates the energy you have to put in at the end because it's already kind of outlined exactly what you need to do, what actions you need to take.