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Larry Talley

๐Ÿ‘ค Speaker
185 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
3 Phases: Get People, Product, and Profit Right at Each Growth Stage

And even companies like T-Mobile and other large enterprise companies really started adopting this as a payment method.

SaaS Interviews with CEOs, Startups, Founders
3 Phases: Get People, Product, and Profit Right at Each Growth Stage

And then we had to take it one step further and really simplify it and make it so that you didn't even have to click on a link anymore.

SaaS Interviews with CEOs, Startups, Founders
3 Phases: Get People, Product, and Profit Right at Each Growth Stage

So we partnered up again with Visa and we came out with network tokenization.

SaaS Interviews with CEOs, Startups, Founders
3 Phases: Get People, Product, and Profit Right at Each Growth Stage

Network tokenization, if you use Google Pay or Apple Pay,

SaaS Interviews with CEOs, Startups, Founders
3 Phases: Get People, Product, and Profit Right at Each Growth Stage

You're leveraging a network token.

SaaS Interviews with CEOs, Startups, Founders
3 Phases: Get People, Product, and Profit Right at Each Growth Stage

Everywhere certified your phone number directly with the banks and the card networks.

SaaS Interviews with CEOs, Startups, Founders
3 Phases: Get People, Product, and Profit Right at Each Growth Stage

And we're able to use a network token that's shareable across merchants and across acquirers.

SaaS Interviews with CEOs, Startups, Founders
3 Phases: Get People, Product, and Profit Right at Each Growth Stage

And what that does, it actually lowers the cost of the fee and it makes it more of a safer transaction.

SaaS Interviews with CEOs, Startups, Founders
3 Phases: Get People, Product, and Profit Right at Each Growth Stage

We proved that it's actually much safer to do a transaction through us with a phone number than it is with a piece of plastic.

SaaS Interviews with CEOs, Startups, Founders
3 Phases: Get People, Product, and Profit Right at Each Growth Stage

And it sounds odd, but in the sense that, you know, the plastic came out, they added a chip to it.

SaaS Interviews with CEOs, Startups, Founders
3 Phases: Get People, Product, and Profit Right at Each Growth Stage

Everyone thought, okay, we can stop using driver's license.

SaaS Interviews with CEOs, Startups, Founders
3 Phases: Get People, Product, and Profit Right at Each Growth Stage

We can just now rely on this chip.

SaaS Interviews with CEOs, Startups, Founders
3 Phases: Get People, Product, and Profit Right at Each Growth Stage

We'll show that you can have tons, a lot more fraud happening out there, especially online.

SaaS Interviews with CEOs, Startups, Founders
3 Phases: Get People, Product, and Profit Right at Each Growth Stage

But the phone number was really two factor authentication.

SaaS Interviews with CEOs, Startups, Founders
3 Phases: Get People, Product, and Profit Right at Each Growth Stage

It was very secure.

SaaS Interviews with CEOs, Startups, Founders
3 Phases: Get People, Product, and Profit Right at Each Growth Stage

In fact,

SaaS Interviews with CEOs, Startups, Founders
3 Phases: Get People, Product, and Profit Right at Each Growth Stage

Our system showed that if you give me your phone number, I can actually repeat back to your social security number.

SaaS Interviews with CEOs, Startups, Founders
3 Phases: Get People, Product, and Profit Right at Each Growth Stage

And if I don't know your social security number, you're high risk.

SaaS Interviews with CEOs, Startups, Founders
3 Phases: Get People, Product, and Profit Right at Each Growth Stage

And it probably sounds a little scary about how much information is out there.

SaaS Interviews with CEOs, Startups, Founders
3 Phases: Get People, Product, and Profit Right at Each Growth Stage

But if you really think about it, your phone number