Lars Greiner
speaker
246 appearances
1 recordings
1 series
first heard Feb 2026
last heard 19 Feb
Lars Greiner’s voice in public audio — every appearance, attributed to the second.
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recordings per month · last 12 monthsRecordings per month over the last 12 months — 1 in all, peaking in Feb 2026 with 1.
Appearances
To do that, we need to have the structures in place and clear so that we can plug and play the same in other places.
Obviously, the timelines are parallel, so it puts us under pressure to grow maybe faster than we'd ideally like to.
But I believe that we will start seeing growth very soon, particularly in the developing world.
The multipurpose business is essentially only seven months old right now.
We started with the multipurpose terminals in Saudi Arabia.
I've been working there for two and a half years now.
But most of it has been focused on winning the home game, not exclusively, but once we've got those stabilised, we will grow very quickly.
The plans are in place.
The strategy is in place.
It's just a matter of making sure we're ready to execute.
One doesn't want to start a new thing if you can't do it properly.
The BreakBulk events as a general are a wonderful group of events.
where one sees very much a broad spectrum of the cargo owners, the ship owners, the asset owners all coming together and building the relationship.
And I think unlike any other event anywhere in the world, the Breakwell conferences move to develop the relationships between these people on a personal as well as a business level.
I've seen over the last 10 years, I've made good friends at the conference that have then been translated into business relationships.
And I think that's what makes it so unique.
Certainly the Breakwell Conference, I remember when we started in Abu Dhabi and there were 1,000 people there.
Compare that to the 10,000 people that attended this time.
It's grown exponentially, but I think that reflects also the growth of the GCC region and its importance in the international logistics chains.
And you compare that to the other, you know, Houston, for example, or Rotterdam, which are not growing nearly as fast.
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