Laura Chambers

About 12% of users in the US actually don't want AI.

So there'll always be an experience for them.

But we are actually, we just launched smart windows.

We have signups for those available right now, which will be our version of AI, but it's gonna be centered on privacy, on trust,

and on transparency.

So it will be, you'll be able to have a great eye experience in the Firefox browser, but it's gonna be one that is really oriented around what users really need and how we can do a great job of protecting their data.

Yeah, I think that users should be really thoughtful about their data.

Now, the good news about data is it can create great experiences, right?

You can have seamless, faster experiences.

There's a lot of good things that data can do.

But as you give away more and more data, you're actually giving away control.

And so the big tech companies control what you see, where you spend your time, how you spend your money by sort of the algorithms of what they decide to show you.

And so even though on the internet it feels like you have a lot of choice, actually that choice has already been pre-narrowed and it's pre-narrowed by the data that's being collected for you.

So I think it's incredibly important for users to think about who's got my data, how is it shaping what I'm seeing, what I'm buying, how I'm spending my time, how I'm spending my money.

and to not sort of give that data away without really thinking it through, and to make choices that help to preserve privacy.