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Lauren Wood

๐Ÿ‘ค Speaker
2595 total appearances

Appearances Over Time

Podcast Appearances

Experts of Experience
#59 Radically Human: How Mazda is Redefining Customer Experience

Yeah.

Experts of Experience
#59 Radically Human: How Mazda is Redefining Customer Experience

Yeah.

Experts of Experience
#59 Radically Human: How Mazda is Redefining Customer Experience

Wow. That's really impressive. Congratulations.

Experts of Experience
#59 Radically Human: How Mazda is Redefining Customer Experience

Wow. That's really impressive. Congratulations.

Experts of Experience
#59 Radically Human: How Mazda is Redefining Customer Experience

Wow. That's really impressive. Congratulations.

Experts of Experience
#59 Radically Human: How Mazda is Redefining Customer Experience

Mm hmm. Yeah. I want to double click on something that you said about the difference between hearing and listening. Because I think that there is such an important distinction in that. And I often work with teams, enterprise, customer success teams that are really working one-on-one. And

Experts of Experience
#59 Radically Human: How Mazda is Redefining Customer Experience

Mm hmm. Yeah. I want to double click on something that you said about the difference between hearing and listening. Because I think that there is such an important distinction in that. And I often work with teams, enterprise, customer success teams that are really working one-on-one. And

Experts of Experience
#59 Radically Human: How Mazda is Redefining Customer Experience

Mm hmm. Yeah. I want to double click on something that you said about the difference between hearing and listening. Because I think that there is such an important distinction in that. And I often work with teams, enterprise, customer success teams that are really working one-on-one. And

Experts of Experience
#59 Radically Human: How Mazda is Redefining Customer Experience

It is different to listen in a one-to-one conversation than it is to listen to the masses in the way that you're mentioning and that social listening and to really understand what is happening for our customers and those people. Can you tell me a little bit about that listening versus just the hearing?

Experts of Experience
#59 Radically Human: How Mazda is Redefining Customer Experience

It is different to listen in a one-to-one conversation than it is to listen to the masses in the way that you're mentioning and that social listening and to really understand what is happening for our customers and those people. Can you tell me a little bit about that listening versus just the hearing?

Experts of Experience
#59 Radically Human: How Mazda is Redefining Customer Experience

It is different to listen in a one-to-one conversation than it is to listen to the masses in the way that you're mentioning and that social listening and to really understand what is happening for our customers and those people. Can you tell me a little bit about that listening versus just the hearing?

Experts of Experience
#59 Radically Human: How Mazda is Redefining Customer Experience

Oh, my God. It's so it's so essential. And I think so often we focus on the words and less of the feelings when in reality, listening is about listening. Not just the words, it's about, especially in a human-to-human conversation, it's about the tone of voice. It's about the body language. It's different online, but there's still things that we can pick up on. How is someone saying something?

Experts of Experience
#59 Radically Human: How Mazda is Redefining Customer Experience

Oh, my God. It's so it's so essential. And I think so often we focus on the words and less of the feelings when in reality, listening is about listening. Not just the words, it's about, especially in a human-to-human conversation, it's about the tone of voice. It's about the body language. It's different online, but there's still things that we can pick up on. How is someone saying something?

Experts of Experience
#59 Radically Human: How Mazda is Redefining Customer Experience

Oh, my God. It's so it's so essential. And I think so often we focus on the words and less of the feelings when in reality, listening is about listening. Not just the words, it's about, especially in a human-to-human conversation, it's about the tone of voice. It's about the body language. It's different online, but there's still things that we can pick up on. How is someone saying something?

Experts of Experience
#59 Radically Human: How Mazda is Redefining Customer Experience

It is not just, this is good or this is bad. It's what emotion is being evoked? What words are they using to describe that so that we can really understand where these people are coming from and how we can be there with them in that experience so that...

Experts of Experience
#59 Radically Human: How Mazda is Redefining Customer Experience

It is not just, this is good or this is bad. It's what emotion is being evoked? What words are they using to describe that so that we can really understand where these people are coming from and how we can be there with them in that experience so that...

Experts of Experience
#59 Radically Human: How Mazda is Redefining Customer Experience

It is not just, this is good or this is bad. It's what emotion is being evoked? What words are they using to describe that so that we can really understand where these people are coming from and how we can be there with them in that experience so that...

Experts of Experience
#59 Radically Human: How Mazda is Redefining Customer Experience

Yeah. It's like the concept of mirroring. Do you know in sales, people always talk about mirroring to when you listen to someone, say back to them what they were saying. Show them that you understand. And that... concept of showing someone that you get them. They have to get that you get them. Then you build a connection. Now a connection is being made. They're like, oh, you understand me.

Experts of Experience
#59 Radically Human: How Mazda is Redefining Customer Experience

Yeah. It's like the concept of mirroring. Do you know in sales, people always talk about mirroring to when you listen to someone, say back to them what they were saying. Show them that you understand. And that... concept of showing someone that you get them. They have to get that you get them. Then you build a connection. Now a connection is being made. They're like, oh, you understand me.

Experts of Experience
#59 Radically Human: How Mazda is Redefining Customer Experience

Yeah. It's like the concept of mirroring. Do you know in sales, people always talk about mirroring to when you listen to someone, say back to them what they were saying. Show them that you understand. And that... concept of showing someone that you get them. They have to get that you get them. Then you build a connection. Now a connection is being made. They're like, oh, you understand me.