Lee Marshall

speaker
144 appearances 4 recordings 1 series first heard May 2026 last heard 1 Sep

Lee Marshall’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months
2 · Sep OctJan 26AprJulnow

Recordings per month over the last 12 months — 4 in all, peaking in Sep 2026 with 2.

Appearances

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of vehicles coming in.
So they're really really shaking it up.
I think they just happen to have
The right product at the right price at the right time, and there's there's no doubt that that's talking to people from what we can see in the numbers.
I wouldn't know any details in specific about it, but I think the general trend is very real, which is you've got a lot of new entrants coming into the markets.
that are putting pressure on a lot of the incumbents.
And truth be told, New Zealand is a marginal market by any standard.
So it's changing the value equation for people who are bringing cars in.
Or you're just,
it was always marginal that, you know, it was viable how many vehicles you are selling.
And then it becomes even more marginal with changes.
So, I mean, I couldn't speak for Fiat.
I don't know what's going on with them.
They sell plenty of vans here and one very small car that I'm aware of.
So, like, I'm not aware of how marginal that is.
But nonetheless, there is pressure on a lot of the incumbents.
And one of the things we've seen in the last two and a half years is,
If you look, for example, at the top six biggest selling brands in New Zealand, two and a half years ago, they made up about 55% of new vehicle registrations.
Last month, they only made up about 45% because the others, the smaller brands, are growing.
And most of that's coming from...
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