Leila Hormozi

So, um, I've been bundling basically all the services into like a mother of all bundles type of deal.

Um, I basically can't upsell with that since I'm bundling everything and margins get tighter, but my close rate does increase.

Um,

But when we don't bundle, the opposite happens.

Close rate margins do increase along with upsell potential.

So my question is, which of the two would you deploy to scale the quickest?

Currently a million dollars to start the business a year ago, looking to get to five next year.

It's all upscale.

Like, yeah, basically upper middle to higher class.

Is that what you're asking me?

Yeah, so the customers are pretty much the same.

It's really not going to change.

i pretty much i'm focusing on like a hired customer that's willing to yeah let me push back real quick so you said your constraint is your offer i would say how do you know that well so well coked because of the i would tell really honestly it's like that close rate it drops when we um

we don't bundle and when we do bundle it goes up i mean the business is rocking a roll it's doing great honestly i don't i'm just wondering if that is the constraint it doesn't sound like the constraint like what's up like why is the business not doubling revenue like yeah what's stopping you right now i mean you said your close rate's fine when you have the bundle so sell the bundle okay unless there's some other major problem

So the only thing is that the upsell potential drops.

So the LTV does drop.

Well, then why don't you raise the price on the bundle?

I will raise the price on the bundle.

This is great.

I'm glad we had this chat.