Lewis Howes

The problem is that when we accidentally use the question reflection, it makes people question you.

Are they really trustworthy?

Right.

So what happened is in this study where they looked at doctors, they found that the doctors who had... So I'll break down the study.

So what they did is they asked doctors to record 10-second voice tone clips.

And they said like their name, their specialty, where they worked.

So it sounded like...

Hi, my name is Dr. Edwards.

I work in oncology.

I specialize in children's medicine.

Something like that.

They took the clips and they warbled the words so you couldn't understand the actual words being said.

So it sounded like... Then they asked people to rate these clips on warmth and competence.

Again, this research has been repeated over and over again.

Imagine for a second, you're asked to listen to a clip of gobbledygook.

Are they smart?

Do you like them?

Yeah.

And people do it.

What they found is the doctors who had the lowest warmth and competence ratings had the highest rate of malpractice lawsuits.