Lindsey Simcik
speaker
222 appearances
1 recordings
1 series
first heard Jun 2025
last heard Jun 2025
Lindsey Simcik’s voice in public audio — every appearance, attributed to the second.
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Appearances
And I felt this drive to purpose that just felt and moved me in a way I hadn't been. Yeah.
Yes.
For two years, we juggled our full-time jobs with building Almost 30. And in the beginning, Krista had these existing relationships with brands because of her blog, which was amazing and really taught us how to build a working relationship with a brand and really make it personal. And I don't think that exists as much in podcasting anymore.
Yeah.
I think when I first quit my job to pursue blogging full time, I just thought it was like cute. I was like, oh, I'm just going to see what happens. I'm going to see where the universe meets me. And then in the second part, I was like, you know what's cute? Forecasting.
But it was a beautiful time where we could talk to a brand and say, what are your goals? You know, how can we help you with your goals and really make it collaborative? And so after two years of being in that flow, we were able to sustain ourselves. It was scary, definitely, to quit. I think you quit in June. I quit in December. Mm-hmm. So six months later, I quit and we had a team to sustain.
And like seeing how much revenue we have coming in for the next six months and seeing how much we're spending and seeing how much I need to earn to feel good and seeing how much you need to earn. It's like, I think it really asked and called for me to step into a new level of truth and a new level of clarity that I didn't really give myself before.
With money, I was just, I didn't want to look at it. And now I was like, how can I really see clearly what we're doing and how we want to do this and how we want to live? Because if you want a plan, you have to be able to be with money in a way that's neutral, be in a money in a way that's loving, be with money in a way that's supportive of your goals.
Like these are things that we definitely had to plan for. And we would tell any anyone who's building a business on the side that not to take the leap, not to just do it without understanding the financial consequences or the risk.
And I think my reframe of that, of being like, this money is what's going to sustain my life. How can I look at it with respect and get really clear about what's going on rather than just putting it to the wind?
Because if you are focused on surviving and like making money to support your team or the resources, then you're probably not going to be creating in a way that feels really in flow or aligned because you're coming from that place of fear.
But there was one moment I remember we were in our full-time jobs. We got asked to speak at this event and we hosted the event the full day. And I remember the amount that they paid us to speak at one session was the same as my biweekly paycheck. And I was like, in this one hour, I was myself. I had so much fun. I didn't have to put on. I wasn't faking it.
So it was important for us.
And in the corporate world, I felt like I was faking it. I felt like I was putting on a mask every day. I felt like I had to be someone I wasn't. And I was like, I know if I can make this much here, if you give me 40 hours a week, watch me. There's no limits how much money I can make. And so that moment for me was like the unlock where I was like, no, it's time. I love that. What was your moment?
I think we've aligned this community because we were able to be so open from the get. You know, we were ourselves, probably to a fault if you listen back to old episodes. But I don't think a lot of people were doing that back then in the podcasting space and especially speaking to women our age. We were just going through so much and feeling alone.
You know, I think we were speaking to that experience. We were speaking to the highs and the lows and to give them the resources and the confidence to take the next step forward, I think was probably more powerful than we could ever truly comprehend. And what we found was that our ability to be more than a podcast was very important in our growth. So what that looked like was...
I think, you know, people, it's not like we were the first people to tour, but like it was just in 2016, 2017, 2018, it was just a different world. It's like podcasting really from 2020 has started to become what it is. It's more like show-based, it's more touring.
Hosting events early on and saying, hey, we're going to be hosting an event at the SoulCycle in Santa Monica. We want all of our listeners in the local area to come. We would sell it out. We would hang out afterwards. And slowly but surely, this in-person effect started. we started to understand the power of it. We were able to hear their stories. We were able to hug them.
And so we were touring just in this really native way. Like it was a world tour, but it was just super native. We'd bring on guests. We'd talk to people in person.
And having that in-person connection was so instrumental, not only because we could learn from them and be with them and listen to them, but it was also like created this social media moment online that was growing us in a way, in a marketing way that I don't think we would have had before. Yeah.
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