Lucian

And we were on the opposite side.

And it turned out that the legal obstacles that the terms they offered

We had everything ready, I can tell you.

The design was done, the product was done, everything was ready and we had to turn it down just because the terms and the legal stuff, we couldn't accept it.

And the last failure is the WriteSonic.

WriteSonic is

exactly the same tool as Jasper, that is crazy good for us, but we are misaligned in terms of the pricing.

RightSonic is a cheap alternative, while Jasper is leading in the industry.

Jasper costs similar amount as Surfer, while RightSonic is a few times cheaper.

And well, they bring the leads, they got the trial, and no conversion.

So, well, it didn't work because of the pricing.

So let's take a look again at this chart, and right now I'll explain you how the skyrocket kind of moment, the second purple arrow, happened.

So the key factors.

The key factors of the success is that when you have the same goals as the company as you partner with.

If you have a simple setup, so there's no really hustle of figuring out all the stuff besides product.

The stuff besides product should be that small, really small.

And, of course, competing over an interested audience.

These are another foundations of making this partnership work.

Marketing results.

ton of courses, ton of YouTube videos.