Luke Beatty

My, my background has been almost exclusively in, in, in media and in ads and, and content on the big side running, you know, brands like tech crunch to Yahoo brands, like Yahoo autos and, you know, big consumer facing media brands.

And so,

the, the, we know, which is, which is, which is a very, very difficult business.

So the prospect of working on a SAS business that I felt like had predictable revenue, predictable revenue, or just what I like to call revenue or revenue at all.

Yeah.

So that's, uh, that's been how that's, how that's worked.

So it's been good.

What's your team size today?

We have 25 people, mostly, mostly in Colorado, except for like outside sales folks in, in region.

You know, it really depends on the product.

I think, you know, for a big, big enterprise customer like JetBlue or a, you know, one of the sort of bigger underarm or kind of some of our bigger, huge accounts that we have, you know, we will pay, you know.

like most SaaS companies, we try to have a 12-month payback.

So we're willing to invest 12 months.

It kind of really depends on the product.

We also have a lighter product that isn't necessarily for smaller businesses.

In fact, a lot of our biggest businesses like

um, you know, like a Slack or something, they, they don't have our biggest, our biggest offering.

Um, so it's really not about that.

It's more about use case, uh, as opposed to company size.

So those guys, um,