Luke Swanick
๐ค SpeakerAppearances Over Time
Podcast Appearances
We literally approved an invoice a couple of weeks ago that said, you know, you owe GrowSumo $2,000 because you made $16,000.
Right.
When you show that on your invoice and that's how companies pay you, your churn is really low.
It takes time to ramp these programs.
Right.
So if you say tomorrow, I'm going to get all of these small businesses, associations or consultants to start selling my product.
it'll take them six, nine, 12 months to get ramped and to get there.
So the companies, when they join initially, they tap into GrowSumo's network.
I think we have like 40,000 partners, 8,000 were active last month.
So there are partners that are actively selling software solutions that give companies a quick bump.
And then you can invite your customers, get a little bump as well.
But the long tail comes in when you start working with the resellers that require onboarding and you don't really see those returns for six, nine, 12 months.
Yeah.
So I don't, I unfortunately don't know the number.
It's a hugely important number.
But as the leader of the sales team, my focus is on not necessarily the success levels that happen after the fact,
We have an enterprise CSM team that's really, really good at ensuring that the market and the network dynamics are healthy.
We're small.
We're less than 20.
And we've done that all on the premise of capital efficient.