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Makita Makado

๐Ÿ‘ค Speaker
225 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
1216 PandaDoc CEO: "We've passed $1m in monthly bookings"

Okay, great.

SaaS Interviews with CEOs, Startups, Founders
1216 PandaDoc CEO: "We've passed $1m in monthly bookings"

What do we hope to drive our growth at?

SaaS Interviews with CEOs, Startups, Founders
1216 PandaDoc CEO: "We've passed $1m in monthly bookings"

Honestly, Nate, the way we think about it, MRR is not the top metric that we care about.

SaaS Interviews with CEOs, Startups, Founders
1216 PandaDoc CEO: "We've passed $1m in monthly bookings"

What we care about a lot is the number of customers, NPS within our customer cohorts.

SaaS Interviews with CEOs, Startups, Founders
1216 PandaDoc CEO: "We've passed $1m in monthly bookings"

How happy are our customers with our product?

SaaS Interviews with CEOs, Startups, Founders
1216 PandaDoc CEO: "We've passed $1m in monthly bookings"

Are we getting the right types of customers?

SaaS Interviews with CEOs, Startups, Founders
1216 PandaDoc CEO: "We've passed $1m in monthly bookings"

Because we're not the best product for everyone, right?

SaaS Interviews with CEOs, Startups, Founders
1216 PandaDoc CEO: "We've passed $1m in monthly bookings"

So that's really what we are after.

SaaS Interviews with CEOs, Startups, Founders
1216 PandaDoc CEO: "We've passed $1m in monthly bookings"

And, uh, MRR is the, is the result of, um, doing the right thing on all those fronts.

SaaS Interviews with CEOs, Startups, Founders
1216 PandaDoc CEO: "We've passed $1m in monthly bookings"

So we don't, we assume like it's, it's, it's,

SaaS Interviews with CEOs, Startups, Founders
1216 PandaDoc CEO: "We've passed $1m in monthly bookings"

I think at some point we'll get to correlating, let's say, NPS score and monthly recurring revenue and seeing some dependencies.

SaaS Interviews with CEOs, Startups, Founders
1216 PandaDoc CEO: "We've passed $1m in monthly bookings"

And as of today, we assume that this is the case.

SaaS Interviews with CEOs, Startups, Founders
1216 PandaDoc CEO: "We've passed $1m in monthly bookings"

And that's what I'm hearing more and more from revenue leaders in Silicon Valley.

SaaS Interviews with CEOs, Startups, Founders
1216 PandaDoc CEO: "We've passed $1m in monthly bookings"

So I tend to believe that, you know, if...

SaaS Interviews with CEOs, Startups, Founders
1216 PandaDoc CEO: "We've passed $1m in monthly bookings"

slack people say that that's, that's the ultimate metric you have to focus on.

SaaS Interviews with CEOs, Startups, Founders
1216 PandaDoc CEO: "We've passed $1m in monthly bookings"

And I tend to believe that.

SaaS Interviews with CEOs, Startups, Founders
1216 PandaDoc CEO: "We've passed $1m in monthly bookings"

Well, uh, churn is a, is a, you know,

SaaS Interviews with CEOs, Startups, Founders
1216 PandaDoc CEO: "We've passed $1m in monthly bookings"

It's something that I wouldn't probably be disclosing on a podcast, but it is much lower than 5%.

SaaS Interviews with CEOs, Startups, Founders
1216 PandaDoc CEO: "We've passed $1m in monthly bookings"

Okay.

SaaS Interviews with CEOs, Startups, Founders
1216 PandaDoc CEO: "We've passed $1m in monthly bookings"

I'm talking about logo churn per month.