Marian Esanu

And guess what?

People will feel it.

If you don't believe in what you're selling, if you don't believe in the things that you talk about, why would someone else would?

And that's the main reason why a lot of people lack the context of imposter syndrome versus should I talk about this?

Should I not?

How to be positioned as the expert?

Now, I'm not saying that she could have even during school time or even when she was trying to get certified, she could have still recorded videos showing this is what I attend.

This is how much I paid for these things.

But without trying to position herself as, oh, look at me, I'm doing this, this and that, where actually you're just paying for

advice at the same time.

So she could have been an enthusiast at that point.

It's just she was running her previous company and going to school.

So she didn't even have time to report.

In your case, and in a lot of different cases as well, you also look at the time that you invest.

Now you're investing time into sitting here and doing this podcast where you could have probably closed some deals or some other stuff.

So you value time and understand the whole aspect of, all right, I'm going to put this time invested into this personal brand, even though I might not get a positive ROI immediately because it's long-term opportunity.

And a lot of people don't even understand this.

The amount of money that you get paid for consulting or coaching or the amount of money of a deal that you can close on the phone right at this time in one hour can be 10, 20, 30 times more than the time that you spend here just doing a podcast.

A lot of people forget.

Yeah, but a lot of people forget that.