Mark Abbott

So without, you know, and we try to say, you know, we try to say, listen, this has got to be a great deal for the supplier because they're giving you a wholesale, they're getting a wholesale price for their product.

which covers their costs, and they're getting a customer email for every sale.

It's gotta make you at least 45% off.

The Honeycomb Company's getting that.

Well, there's value on both sides of the platform.

So to be a great marketplace, you gotta have a lot of liquidity.

So both players have to be able to make money and see a value prop that makes sense to them.

So we did about 350 campaigns on the platform in the last 12 months.

Right, so over the course of the last three years we've sold over a million dollars in products and we've got 2,600 SKUs available on the platform.

A typical campaign will put between three and ten SKUs in their market.

We coach them to keep the market small unless it's a garden seed sale or something that has many, many different products in it.

we're kind of agnostic as to the number of, we don't like a lot of skews that makes the sale complicated.

Right.

Because you've got nationally available products.

Um, they can be, you can be anywhere and you can sell this product and it'll be drop shipped to your school at the end of the sale.

Or you can find stuff that's made or grown right in your community by proximity.

By your neighbor, yeah.

Yeah, and that's kind of tapping into the share economy.

We modeled ourselves after Airbnb, frankly, because we think it's a great model.

You've got this excess capacity of products.